CPK is"Off the Chain" at Restaurant Locations throughout Florida With New Look and New Menu

WELLINGTON, Fla., Dec. 10, 2014 /PRNewswire/ -- California Pizza Kitchen (CPK) is "off the chain" in Florida, scrapping the expected in favor of an all new, relaxed atmosphere where guests can unwind and feel right at home. A newly reimagined menu debuts today at its Wellington restaurant, located at The Mall at Wellington Green. It follows yesterday's debut in Naples.

CPK's lively, open kitchen brings guests even closer to the action, where chefs prep and toss pizzas and top them with fresh, locally sourced and seasonal ingredients. The new decor uses sustainable materials like reclaimed wood on walls, tables and doors, natural stone counter tops, an oak-wrapped bar and counters, LED lighting and even an herb garden. Vibrant artwork featuring local landmarks give each restaurant its own distinct personality. At many locations outdoor dining is available.

Link to images of new decor:
https://app.box.com/s/y0bls23mrnkr37abejzd

CPK has totally reimagined its menu to offer something for everyone, with new seasonal items (Harvest Kale Salad and Sunnyside Up Bacon + Potato Pizza) and mains (Fire Grilled Ribeye and Hearth Roasted Halibut) as well as options that are low calorie, vegetarian or gluten-free. CPK's Lunch Duos offer 80+ fresh, made-to-order pairing combinations for a quick and affordable weekday meal. The new beverage menu of handcrafted cocktails are made with the freshest ingredients and unique flavor combinations. Click here to download the new menu: http://www.cpk.com/NextChapterMenu/

The Wellington location is among the first 12 in the country to be redesigned and to launch the new menu. Others in Florida include Boca Raton, Ft. Lauderdale, Tampa Bay and Naples.

Link to images of new menu items/ food prep:
https://app.box.com/s/quqf3rt2g1xolbm8ttdz

Link to video B-roll of Senior Vice-President of Culinary Innovation, Brian Sullivan preparing a variety of menu items: https://app.box.com/s/ovgr16blcurbcbadvlnr

CPK moves open kitchen closer to guests

At CPK, Guests can see fresh produce being prepped from scratch everyday using locally sourced ingredients from Florida including arugula, strawberries, cabbage, parsley, green and red peppers, zuchinni, tomatoes and more. 

A recent Harvard Business Review study on open kitchen environments found that customer satisfaction went up as much as 17% when they could see chefs preparing food in the open kitchen. The same is true for the chefs. When their work was observed by their guests, they felt more appreciated, and satisfied with their work and exerted extra effort.

Link to video/photo of open kitchen; chefs in action cooking; prepping fresh ingredients:
https://app.box.com/s/yar8wc6ktroke3idobu7

Guests at CPK have a front row seat to all the action in the kitchen, including the pizza making counter and hearth oven. The pizza counter serves as a culinary theater where dough is proofed and then, every pie is hand-tossed three feet into the air before it is topped with unique ingredients and baked in the open hearth oven. 

Link to photos of pizza prep:
https://app.box.com/s/quqf3rt2g1xolbm8ttdz

CPK Menus Feature Variety and Choice

CPK supports FDA regulations requiring restaurants to put calorie counts on the menu. CPK was among the first restaurant chains in the country to make nutritional information available in every restaurant. In addition traditional menu favorites, CPK has a Lite Adventures menu, featuring globally-inspired items that are all under 650 calories. For those with special vegetarian, vegan and gluten-free dietary needs, CPK provides variety and choices without skimping on flavor.

Link to images of diet specific items and nutrition book:
https://app.box.com/s/6snscup59x6qq5ymimkj

About California Pizza Kitchen
Born in Beverly Hills in 1985, California Pizza Kitchen (CPK) is a leader in authentic California-style cuisine and is widely known for its innovative menu items. California Pizza Kitchen provides a range of California-inspired dishes for guests who Seek the Unique, from signature hand-tossed and hearth-baked pizzas, to imaginative salads, pastas, entrees, soups, sandwiches and hand-crafted cocktails. A Southern California classic, CPK has expanded to 15 countries. In 2013, CPK was named America's Best Pizza Chain in a survey conducted by The Daily Meal and in 2014 was recognized by Entrepreneur magazine and its readers as one of The 120 Most Trusted Brands. For more information on California Pizza Kitchen visit cpk.com. Follow CPK on Twitter @calpizzakitchen, like them on Facebook at www.facebook.com/californiapizzakitchen and stay connected through http://instagram.com/californiapizzakitchen (#newcpk).

Joseph Grano
Next-Mark, LLC
941.554.2765
[email protected]

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SOURCE California Pizza Kitchen

Related Links

http://www.cpk.com