CPhI Expanding its Brand Presence in the USA at InformEx

AMSTERDAM, February 3, 2015 /PRNewswire/ --

CPhI targeting increased expansion in North American market through new InformEx partnership for a cGMP Zone 

CPhI, the leading global sourcing event for the pharmaceutical industry, is partnering with InformEx to launch the new, InformEx cGMP Zone at the 2015 show (3-5^th February in New Orleans). This new initiative is a concerted effort by CPhI to further penetrate its brand within the thriving American pharma market and will provide a dedicated zone for pharmaceutical buyers seeking cGMP CRO/CMO services, intermediates, APIs, and process chemical technologies.

The launch of the InformEx cGMP Zone expands on the partnership that InformEx and CPhI undertook in 2014, with the unveiling of the joint USA pharma market report. The report specifically focused on the contrasting perspectives and the growth outlook across domestic manufacturers and international firms working within the USA.

CPhI and InformEx aim to harness their brands' synergies to create a new business platform for the benefit of the pharma industry working in the region. A recent visit to CPhI Worldwide by InformEx directors provided valuable feedback for expanding the content and exhibitor portfolio for InformEx 2015. Robyn Duda, InformEx brand director, spoke with several pharma professionals who expressed a desire for greater pharma resources at the US-based event.

Already, 35% of exhibitors at InformEx work specifically within the CRO/CMO and pharma outsourcing services sector and this is predicted to rise with the launch of a dedicated zone at the USA event.

CPhI is particularly excited to launch this new pharmaceutical expo zone in order to increasingly connect the European and American pharma economies. The USA is home to the world's largest pharma market and it is seen as a natural progression for the leading global pharma event to provide a more accessible, pharma-specific, business and networking opportunity on the ground in the US.

Additionally, running alongside the InformEx cGMP Zone, there will also be a series of conferences and seminar opportunities to expand knowledge and resource sharing between pharma and their suppliers. Topics will include outsourcing in 2015, green chemistry and emerging markets across the globe.

Chris Kilbee, Group Director, CPhI commented; "The  addition of a dedicated cGMP Zone at InformEx will bring the World's leading pharma event brand direct to the World's largest pharma economy. CPhI constantly looks to improve it's offering and our  partnership with InformExis a great way to enhance  the CPhI brand and expand business opportunities for the pharma industry- many of our exhibitors have long sought a platform regionally in the USA to help them source new business contacts."

"InformEx and CPhI are proud to present an interactive area of the expo floor devoted to helping pharmaceutical decision-makers find the services and knowledge they need to have a competitive edge today," Robyn Duda, Brand Director, InformEx.  

For more information on the InformEx cGMP Zone, please visit: http://www.informex.com/informex-usa/about/about-informex

About CPhI 

CPhI drives growth and innovation at every step of the global pharmaceutical supply chain from drug discovery to finished dosage. Through exhibitions, conferences and online communities, CPhI brings together more than 100,000 pharmaceutical professionals each year to network, identify business opportunities and expand the global market. CPhI hosts events in Europe, Korea, China, India, Japan, Southeast Asia, Istanbul, Russia and South America and co-locates with ICSE for contract services, P-MEC for machinery, equipment & technology, InnoPack for pharmaceutical packaging and BioPh for biopharma. CPhI provides an online buyer & supplier directory at CPhI-Online.com.

For more information visit: http://www.cphi.com

The UBM EMEA annual schedule of Pharmaceutical events includes; CPhI, P-MEC and Innopack South East Asia (08-10 April, 2015 at the Jakarta International Expo- Jakarta, Indonesia); CPhI, ICSE, P-MEC, BioPh and Pharmatec Japan (22-24 April, 2015 at the Big Sight Exhibition Centre- Tokyo). CPhI Russia and IPhEB (27-29 April, 2015 at the VVC, Pavilion Nr 75, Moscow Russia); CPhI Istanbul (3-5 June, 2015, at the Lutfi Kirdar Convention and Exhibition Centre- Turkey); CPhI, Hi and Fi, ICSE, P-MEC, BioPh and LabWorld China (24-26 June, 2015 at SNIEC- Shanghai, China); CPhI, ICSE Korea (7-9 September, 2015 at the COEX- Seoul, South Korea); CPhI, ICSE, P-MEC and InnoPack Worldwide (13-15 October 2015, IFEMA- Feria de Madrid, Spain)

About UBM EMEA 

UBM |EMEA connects people and creates opportunities for companies across five continents to develop new business, meet customers, launch new products, promote their brands, and expand their market. Through premier brands such as TFM&A, Internet World, IFSEC, MD&M, CPhI, Cruise Shipping Miami, the Concrete Show, and many others, UBM EMEA exhibitions, conferences, awards programs, publications, Websites, and training and certification programs are an integral part of the marketing plans of companies across more than 20 industry sectors.

About InformEx 

Produced by UBM, InformEx fosters the continuous advancement of the fine, specialty, and custom chemicals industry by providing networking tools, educational opportunities and community collaboration forums - all designed to accelerate growth in the changing chemical enterprise landscape. The annual InformEx event is the premier must-attend exposition for the chemical industry for the past 30 years, providing a platform for in-person networking and business development. Each year the event brings together an international mix of more than 3,500 fine and specialty chemicals professionals and hundreds of exhibitors. To learn more, visit http://www.informex.com/.

For media enquiries, please contact:
Alex Heeley or Tristan Jervis    
De Facto Communications
T: +44-207-203-6745 / 6740
E: [email protected] / [email protected]

SOURCE UBM EMEA

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