CP+B Hires Suzanne Powers as Global Strategy Officer
AGENCY RATCHETS UP COMMITMENT TO GLOBAL GROWTH
BOULDER, Colo., Nov. 8, 2010 /PRNewswire/ -- CP+B announced today the hiring of Suzanne Powers as global strategy officer. Powers comes to CP+B from TBWA Worldwide where she was responsible for strategic leadership of TBWA's global clients including MARS (Pedigree, Skittles, Twix, etc.), Nivea and GSK. In her new role, Powers will spearhead CP+B's expansion worldwide.
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"We've found a restless kindred spirit in Suzanne with unmatched talent and experience in global planning and activation," said CP+B CEO, Andrew Keller. "It's time to change the current global agency model."
As global strategy director for TBWA Worldwide, Powers drove the strategic philosophies and practices of the network, helping the 267 offices in 77 countries work together on behalf of TBWA and its brands. During the course of her 10-plus-year tenure with TBWA, Powers also held the role of executive director of strategy and business development—and before that, account planning director of the Los Angeles office.
"Nothing excites me more than working with great people and great brands to drive culture," said Powers. "In this role, I'm lucky enough to get to work with an extremely talented group of people to take one of the most iconic agency brands and help that brand travel in a way that will unleash creativity and ideas across borders."
About CP+B:
CP+B, a member of the MDC Partners network, has a client list that includes Microsoft, Unilever, Kraft, Burger King, Phillips, Coke Zero, Discovery networks, American Express, Domino's Pizza, MetLife, Molson Canadian, Old Navy, IKEA, SAS, Best Buy and Bolthouse Farms' Baby Carrots. CP+B has more than 1,000 employees worldwide, collaborating across 6 factories: Boulder, Miami, Los Angeles, Toronto, London and Gothenburg. The agency has $1.2 billion in billings and is one of the most awarded agencies in the world— with the unprecedented distinction of winning the Grand Prix at the Cannes International Advertising Festival in every category. CP+B has been awarded Interactive Agency of the Year three times at Cannes, most recently in June of this year, and in 2010, CP+B was also named Agency of the Decade by Advertising Age. CP+B and its work have been covered worldwide by the New York Times, the Wall Street Journal, the Financial Times, CNN, FOX, CNBC, the Colbert Report and Saturday Night Live.
SOURCE CP+B
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