Cox Offers Customers Expanded Coverage of the 2010 Olympic Winter Games

Coverage on NBC Universal Networks, nbcolympics.com, and On DEMAND

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Feb 05, 2010, 05:15 ET

WEST WARWICK, R.I., Feb. 5 /PRNewswire/ -- Cox Communications, in agreement with NBC Universal, has announced a multiplatform content offering for the 2010 Vancouver Olympic Winter Games. Cox will offer content from the Vancouver Games across multiple digital platforms, including high-definition networks, On DEMAND offerings and online content. In addition, it will be the first Winter Olympics available entirely in high definition.

"Cox is proud to offer NBC Universal's unprecedented coverage of the 2010 Olympic Winter Games – in HD, online, and On DEMAND – at no extra cost to our customers," said Doreen Studley, vice president of marketing, Cox New England. "We are consistently striving to provide more free enhancements as we attempt to prove ourselves as the most Trusted Provider® of communication and entertainment services in America."

The Vancouver Games run from the Opening Ceremony on February 12 to the Closing Ceremony on February 28. Coverage will be available to Cox cable customers with at least the Expanded Basic tier of service. There will be more than 835 hours of programming – the most ever for a Winter Olympics – and for the first time, all of it will be available in high definition.

In addition to the television content available on the networks of NBC Universal and via Cox's On DEMAND library, NBC has expanded its coverage of the Games by providing online access to more than 1,000 hours of premium video including live streaming, full event rewinds and more. The online content is available to customers who subscribe to Cox's Expanded Basic Tier of video service.

Content is available from the following sources:

HD Coverage: Customers have access to the most Winter Olympic coverage ever via NBC Universal's family of networks, including NBC, USA Network, MSNBC, Universal HD, and CNBC. Best of all, all coverage will be available in HD.
High Speed Internet: Customers are able to register at nbcolympics.com for access to more than 1,000 hours of combined live events and full event replays. This includes event recaps, highlights, in-depth reports, and other features. The site utilizes Microsoft's Silverlight™ player, which streams the content in HD.
On DEMAND: During the Vancouver Games, more than 100 highlight clips will be available via Cox On DEMAND to Digital Cable subscribers. There will also be up to five full-length replays every day, including HD content. Twenty 'pre-game' clips will be available as well.

For more information on the 2010 Vancouver Olympic Winter Games, visit www.nbcolympics.com.

About NBC Olympics

NBC, America's Olympic Network, has broadcast 11 Olympic Games, the most Olympics broadcast by any network. NBC surpassed ABC's 10 Olympics with the 2008 Beijing Games, the most watched event in U.S. television history with 215 million viewers. Vancouver will be NBC's 12th Olympics.

The 2010 Vancouver Games mark the sixth of an unprecedented seven consecutive Olympic broadcasts by NBC Sports, which began with the 2000 Sydney Games and continues through the 2012 London Games.

About Cox Communications

Cox Communications is a broadband communications and entertainment company, providing advanced digital video, Internet, telephone and wireless services over its own nationwide IP network. The third-largest U.S. cable TV company, Cox serves 6.2 million residences and businesses. Cox Business is a facilities-based provider of voice, video and data solutions for commercial customers and Cox Media is a full-service provider of national and local cable spot and new media advertising. Cox is known for pioneering efforts in cable telephone and commercial services, industry-leading customer care and its outstanding workplaces. For six years, Cox has been recognized as the top operator for women by Women in Cable Telecommunication; for four years, Cox has ranked among DiversityInc's Top 50 Companies for Diversity; and the company holds a perfect score in the Human Rights Campaign's Corporate Equality Index. More information about Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com and www.coxmedia.com.

SOURCE Cox Communications