Cotton Incorporated Introduces New Data for U.S. Activewear Market

News provided by

Cotton Incorporated

Apr 04, 2017, 10:00 ET

NEW YORK, April 4, 2017 /PRNewswire/ -- New videos and charts featuring compelling data about the activewear market in the United States are now available from Cotton Incorporated. The data comes from the results of the 2016 Activewear Study by Cotton Council International (CCI) and Cotton Incorporated.

Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/7739431-cotton-incorporated-lifestyle-monitor/

The U.S. is the world’s largest activewear market, and accounts for 1 in 3 activewear sales worldwide.
The U.S. is the world’s largest activewear market, and accounts for 1 in 3 activewear sales worldwide.
Athleisure, or wearing activewear for purposes other than exercise, is a consumer-driven trend observed in Cotton Incorporated research as early as 2006.
Athleisure, or wearing activewear for purposes other than exercise, is a consumer-driven trend observed in Cotton Incorporated research as early as 2006.
U.S. consumers tend to be more brand loyal in activewear than in other product categories.
U.S. consumers tend to be more brand loyal in activewear than in other product categories.
The majority of U.S. consumers say that comfort, fit, quality, durability, washing clean of odor, price, and breathability are very important in their activewear purchase decisions.
The majority of U.S. consumers say that comfort, fit, quality, durability, washing clean of odor, price, and breathability are very important in their activewear purchase decisions.
Performance technologies can help consumers meet their primary activewear needs, such as comfort, breathability, and quality.
Performance technologies can help consumers meet their primary activewear needs, such as comfort, breathability, and quality.
Performance Differentiation
Performance Differentiation
The U.S. is the world’s largest activewear market, and accounts for 1 in 3 activewear sales worldwide.
Athleisure, or wearing activewear for purposes other than exercise, is a consumer-driven trend observed in Cotton Incorporated research as early as 2006.
U.S. consumers tend to be more brand loyal in activewear than in other product categories.
The majority of U.S. consumers say that comfort, fit, quality, durability, washing clean of odor, price, and breathability are very important in their activewear purchase decisions.
Performance technologies can help consumers meet their primary activewear needs, such as comfort, breathability, and quality.
Performance Differentiation

The videos share outlooks on the U.S. activewear and athleisure markets, examples of the performance technologies available to the industry, and the significant opportunities for cotton in these categories.

About Cotton Incorporated

Cotton Incorporated, funded by U.S. cotton producers and importers of cotton and cotton textile products, conducts worldwide research and promotion activities to increase the demand for and profitability of cotton.

SOURCE Cotton Incorporated

Related Links

http://www.cottoninc.com

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED