Corporation Helps Fight Poverty with $2 Million in Donations to Children International
Plaid Enterprises, Inc. donates art supplies to poor children around the world
KANSAS CITY, Mo., July 22 /PRNewswire/ -- Plaid Enterprises, Inc. helps paint a brighter future for children living in poverty.
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Plaid has donated $2 million in arts and crafts supplies to Children International, a Kansas City-based humanitarian organization. The donations include acrylic paint, blocks, stamps and a variety of items to allow children living in extreme poverty to express themselves artistically.
The value of individual expression for children living in the marginalized areas is improved overall well-being. For children living in poverty, many of them lack the language to describe the devastation and hopelessness that poverty hoists upon them. The art supplies also give the children a way to express their hopes and their dreams, as well. This donation from Plaid will be used for the children served by Children International in Guatemala, Mexico, Ecuador, Dominican Republic, Chile, Philippines, Colombia, Honduras, India and Zambia.
According to a study by the British Columbia School of Art Therapy, many children are comfortable expressing themselves with arts and crafts. Working with Plaid Enterprises' donation will allow children witnessing domestic violence, substance abuse and crime associated with poverty's landscape to enhance a child's self-esteem, and provide them an opportunity to process feelings and emotions such as frustration, anger and defensiveness. By giving children the tools to express themselves, they can distance themselves from poverty and find value in their lives.
Children International's President and CEO Jim Cook said, "Children International is grateful to Plaid for their generosity to the children living in crushing poverty. Giving nearly 350,000 children in more than 100 community centers around the world the opportunity to express themselves in a constructive manner is a skill they can use to build self-esteem, which can help them overcome poverty."
About Plaid:
Plaid Enterprises, Inc. is one of the world's leaders in the creation, manufacture and distribution of crafts and home decor products.
"Crafts provide children of all ages with educational opportunities along with the joy and rewards of self-expression," said Plaid President Mike McCooey. "There is nothing quite like the feeling of 'I made this myself!'"
Plaid has nearly 5,000 products on the market at any one time, including time-honored brands such as FolkArt®, Bucilla®, Mod Podge®, Gallery Glass® and One Stroke™. Product information and project ideas can all be found at www.plaidonline.com.
About Children International:
Established in 1936, Children International is a humanitarian organization with its headquarters in Kansas City, Missouri. Children International's programs benefit more than 335,000 children and their families in 11 countries around the world including Chile, Colombia, the Dominican Republic, Ecuador, Guatemala, Mexico, Zambia, Honduras, India, the Philippines and the United States. For more information about Children International or to sponsor a child, visit www.children.org
FOR MORE INFORMATION: |
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Dolores Quinn Kitchin |
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Public Relations |
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Children International |
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Direct: (816) 943-3730 |
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Mobile: (816) 718-0711 |
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Email: [email protected] |
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https://twitter.com/ci_doloresk |
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SOURCE Children International
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