Concha y Toro Launches New Website Focused on Consumers
-- Highly integrated with social networks like Facebook, Twitter and Instagram, this new website seeks for internet users worldwide to actively participate, sharing their experience with the brand
SANTIAGO, Chile, Nov. 10, 2014 /PRNewswire/ -- "Join the conversation" ("Unete a la conversacion") is the invitation of the new website www.conchaytoro.com, which features a navigation structure in which the user is the protagonist, being able to adapt the way it receives content to its convenience.
Besides an innovative design, compatible with all mobile and desktop devices, there is a section called "Discover the Wines," which invites visitors to learn more about Concha y Toro's products and sort them by origin, enologist, brand, variety, and pairing, among other categories. This tool promises to be very useful for those who want to know more about the world of wine, and also for those who would like to discover new surprises about their favorite Concha y Toro products.
Other segments included in the renewed website are the "Winemakers Journal", a log book with a record of activities undertaken by enologists, and a redesigned form for booking tours to the winery, which allows scheduling a visit in just a few minutes.
The new sections supplement the content already known by fans of the brand, such as the blog and news; both were redesigned to deliver a user experience of the highest level.
Available in Spanish, English and Portuguese, the new conchaytoro.com website seeks international reach and visits from around the world, in line with the global brand, which is present in more than 145 countries.
More information: www.conchaytoro.com
The Portuguese version of conchaytoro.com considers the content published on the home and the sections "Tour & Wine Experience" and "Winemakers Journal." The rest of the material in this language will be gradually added to the website.
SOURCE Concha y Toro
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