Conagra Brands Arrives at 2024 NACS Show with Powerhouse Lineup of Snacks

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Oct 08, 2024, 08:00 ET

Sweet, spicy, and salty new innovation from industry-leading brands to be unveiled

CHICAGO, Oct. 8, 2024 /PRNewswire/ -- Conagra Brands, Inc. (NYSE: CAG), one of North America's leading branded food companies, is ready for the neon lights of Las Vegas and the 2024 National Association of Convenience Stores (NACS) Show. Featuring a $3.2 billion¹snacks portfolio, Conagra's offerings are a sure bet, with industry-leading meat snacks, sunflower seeds and bagged salty snacks. The NACS Show, the nation's largest convenience store expo, takes place October 8-10, at the Las Vegas Convention Center. Attendees at the Expo can find Conagra Brands in two locations. Conagra's portfolio of meat snacks will be in Booth C4215, while Booth N829 will house the collection of salty snacks.

Conagra Brands, Inc., one of North America's leading branded food companies, is unveiling new meat snacks, sunflower seeds and bagged salty snacks at the 2024 National Association of Convenience Stores (NACS) Show in Las Vegas, October 8-10. Among the new offerings are new DAVID® Honey Roasted Jumbo Sunflower Seeds. The first honey-roasted flavored sunflower seed from a major seed brand, these seeds feature 8g of protein per ¼ cup serving and will debut in late November.

"Each year the NACS Show serves as an unveiling for our snacks innovation for the year," said Lucy Brady, President, Grocery and Snacks for Conagra Brands. "Across meat snacks, salty snacks and seeds, we're excited to showcase new items that will arrive in stores this fall, along with industry-leading favorites that are a must have for any C-store."

Welcome to the team, FATTY!

The NACS Show marks the debut of the newest brand in the Conagra Brands portfolio, FATTY® Smoked Meat Sticks, acquired in August. Made for people on the go, FATTY Smoked Meat sticks are protein-packed, better-for-you snacks made with high-quality pork and beef, smoked with real hickory wood. New offerings from FATTY include the 1.6 oz. Honey BBQ and Buffalo style smoked Chicken Sticks.

"We're thrilled to welcome FATTY Smoked Meat Sticks to our roster," said Erik Havlick, VP & General Manager. "FATTY builds on our growing collection of better-for-you snacking options. Combined with Slim Jim and Duke's, we have a powerhouse trio of meat snack options to offer C-store customers and consumers."

WWE Superstar "Meat and Greet"

As the Official Meat Snack of WWE,® Slim Jim® is bringing Superstar power to the NACS Show. WWE Superstar and current U.S. champion LA Knight will be appearing at the Conagra Brands meat snacks booth (C4215) from 1-3 p.m. on Wednesday, October 9. LA Knight will be available for photos and autographs.

Beyond the WWE partnership, Slim Jim will showcase several new items shipping to stores in late November. Slim Jim is offering a new way to enjoy bold, meaty flavor with Slim Jim Bites, a snack that's small in stature but big on taste. These 3.75 oz. resealable bags – available in Original and Mild – are perfect for grazing or whenever hunger strikes. Up 19% over the past year, bite-sized meat snacks are the category's fastest growing segment, with $234 million in annual sales². Slim Jim Bites have a suggested retail price of $6.49.

New Slim Jim formats and flavors offer even more variety from America's No. 1 meat stick brand³. Also debuting this November from Slim Jim are:

Monster Twin Mild: A twin pack of the 1.94 oz. Monster Slim Jim. At 3.88 oz., it offers more meat than the top-selling C-store jerky and includes 22g of protein The twin pack retails for $5.99
Giant Twin Sweet and Hot: The popular sweet heat flavor profile features in a multipack format of the iconic .97 oz. Slim Jim Giant stick. Available for a retail price of $3.29
Short Boi Twin – Original & Mild: Perfect for front of rack placement, the Short Boi is half the length of the Giant stick but with all the meat! The two most popular Slim Jim Short Boi flavors are now available in a twin pack for $3.29

Duke's® Smoked Meat Snacks also has a new way to enjoy the brand's top-selling Smoked Shorty Sausages. New 2.5 oz. bags Original, Hot & Spicy and Hatch Green Chile offer fresh, never-frozen pork and real ingredients. At $4.99 per bag, the new packs are an attractive option for consumers seeking snacks under $5 at the front of the store.

The Next Big Dill in Snacks

With an authentic dill pickle flavor and satisfying crunch, new Vlasic® Pickle Balls are a poppable puff ball snack, destined to be a smash hit. Perfect for before or after your next pickleball match, or any other time you crave a salty snack, this snack features the great taste of Vlasic pickles, the No. 1 dollar share brand in shelf stable pickle spears⁴. Shipping to stores in late November, Vlasic Pickle Balls are available in a 2 oz. bag for C-stores, which retails for $2.49, as well as a take-home 6.5 oz. bag.

Seeds of Growth

Conagra's seeds duo of DAVID® and BiGS®, the two top-selling brands in category⁵, have something sweet and something hot for seeding enthusiasts. DAVID, the #1 seed brand in the U.S.⁶, is debuting the first honey-roasted flavored sunflower seed from a major seed brand. With 8g of protein per ¼ cup serving, DAVID Honey Roasted Jumbo Sunflower Seeds are buzzing with flavor. Available in a 5.25 oz. bag, the Honey Roasted Seeds have a suggested retail price of $2.69.

Tapping into the rapidly growing hot and spicy flavor snacking category, BiGS is offering new BiGS Fire Sunflower Seeds. Hot and Spicy snacks – a $5 billion flavor space – are up $1.9 billion over the last three years⁷. The new offering from BiGS, the leader in flavored sunflower seeds⁸, features big, bold, chili-pepper flavor that's certain to bring the heat. A 5.35 oz. bag retails for $3.29 Both new seeds will ship to stores in late November.

Glutino Debuts in C-Stores

Glutino®, a longtime leader in the gluten free snacks category, is arriving in C-stores for the first time. Two varieties of gluten-free pretzels - Vlasic® Dill Pickle flavored and Honey Mustard flavored pretzels twists – will be available in 2.75 oz. snack-sized bags beginning in late November. These flavors debuted in an 11 oz. format earlier this spring, making Glutino the No. 1 selling gluten-free pretzel twists and sticks brand in grocery and mass retail outlets⁹. The C-store bags have a suggested retail price of $2.99.

Andy Capp's on Fire

Andy Capp's®, the No. 1 unit velocity brand in warehouse salty snacks¹⁰, continues its hot streak with new Andy Capp's Fire Tots. These melt-in-your mouth puffcorn snacks in the shape of a tater tot offer the same deliciously spicy heat as Andy Capp's Fire Fries. A 1.5 oz. bag, debuting in November, is perfect for a quick snack and retails for $1.49.

Throughout the NACS Show the Conagra Brands sales team connects with customers to discuss in-store solutions that accelerate sales growth. A range of in-aisle, end cap, checkout lane and counter-top displays give C-store customers the ability to bring added visual appeal to these standout snacks.

For more information on Conagra Brands, including innovation from the company's roster of nearly 100 brands, visit conagrabrands.com.

1-10: Source: Circana POS, MULO+ w/ CONV, L52 WE 8/25/2024

WWE is a trademark of World Wrestling Entertainment, Inc.

About Conagra Brands

Conagra Brands, Inc. (NYSE: CAG), is one of North America's leading branded food companies. We combine a 100-year history of making quality food with agility and a relentless focus on collaboration and innovation. The company's portfolio is continuously evolving to satisfy consumers' ever-changing food preferences. Conagra's brands include Birds Eye®, Duncan Hines®, Healthy Choice®, Marie Callender's®, Reddi-wip®, Slim Jim®, Angie's® BOOMCHICKAPOP®, and many more. As a corporate citizen, we aim to do what's right for our business, our employees, our communities, and the world. Headquartered in Chicago, Conagra Brands generated fiscal 2024 net sales of more than $12 billion. For more information, visit www.conagrabrands.com.

For all media inquiries, please contact:
Dan Skinner
Conagra Brands
(312) 549 -5636
[email protected]

SOURCE Conagra Brands, Inc.