Colgate-Palmolive And Family Dollar Partner To Celebrate Black History Month

Colgate Offers Free Dental Screenings and Oral Care Education at Family Dollar Locations

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Feb 04, 2015, 09:00 ET

NEW YORK, Feb. 4, 2015 /PRNewswire/ -- Colgate-Palmolive Company ("Colgate") and Family Dollar have partnered to inspire African-American families during February's Black History Month to honor their past and treasure their future with a healthy smile.

Many Americans, including more than one-third of African-American adults, live with untreated tooth decay[1]. Without proper treatment, tooth decay can progress and eventually result in a cavity or even tooth loss. Colgate and Family Dollar are committed to providing education and improving oral hygiene to families across the U.S. and will be offering exclusive in-store promotions on Colgate® toothpastes, toothbrushes and mouthwash products during February.

"Colgate is thrilled to continue the partnership with Family Dollar in celebrating Black History Month. We share the common goal of empowering African-American and all families to be their best selves by taking charge of their dental and overall health," says Carla Kelly, general manager of multicultural marketing, Colgate-Palmolive.

Additionally, the Colgate Bright Smiles, Bright Futures® mobile dental van will visit 21 select Family Dollar locations in Atlanta, Baltimore, Charlotte, Houston and Memphis to provide complimentary dental screenings and any necessary treatment referrals to children ages 3-12. The complete schedule of van visits and participating Family Dollar locations is available at http://bit.ly/1AspBWr.

About Colgate-Palmolive
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, and Suavitel, as well as Hill's Science Diet, Hill's Prescription Diet and Hill's Ideal Balance. For more information about Colgate's global business, visit the Company's web site at http://www.colgatepalmolive.com. To learn more about Colgate's global oral health education program, Bright Smiles, Bright Futures™, please visit http://www.colgatebsbf.com. CL-D

About Family Dollar
For more than 50 years, Family Dollar has been providing value and convenience to customers in easy-to-shop neighborhood locations. Family Dollar's mix of name brands, and quality, private brand merchandise appeals to shoppers in more than 8,000 stores in rural and urban settings across 46 states. Helping families save on the items they need with everyday low prices creates a strong bond with customers who refer to their neighborhood store as "my Family Dollar." Headquartered in Matthews, North Carolina, just outside of Charlotte, Family Dollar is a Fortune 300, publicly held company with common stock traded on the New York Stock Exchange under the symbol FDO. For more information, please visit www.familydollar.com.

¹ National Center for Health Statistics. Health, United States, 2013: With Special Feature on Prescription Drugs. Hyattsville, MD. 2014. http://www.cdc.gov/nchs/data/hus/hus13.pdf#071

SOURCE Colgate-Palmolive Company