Coleman Launches App to Inspire People to Get Outdoors
New App Educates and Empowers Individuals and Families to Explore Outdoor Camping Adventures
CHICAGO, April 17, 2018 /PRNewswire/ -- Want to find stunning campsites, delicious recipes, and expert gear recommendations from camping pros with more than 100 years of experience? Coleman, an international leader of durable outdoor recreation products, launched its first mobile app, Coleman - Get Outdoors, which is now available for iPhone and Android users. The Coleman - Get Outdoors app is free and makes planning a trip and going camping easier, by aggregating everything you need into one place.
The Coleman – Get Outdoors app encourages exploration by allowing users to identify new camping destinations, and a partnership with Recreation.gov delivers users access to more than 25,000 campgrounds and parks directly from the app. Designed to build confidence about planning a camping trip, the app features educational articles and videos on everything from how to set up a tent and meal prep, to cooking with a camp fire. The Coleman – Get Outdoors app offers packing lists so you can pack with confidence knowing you have everything you need for a camping excursion.
"Spending time with family and friends outdoors creates lasting memories, and we wanted to build a one-stop tool that helps take the stress out of planning a camping trip and simplifies the process," said Dave Lew, vice president, Brand Development of Coleman. "One of the reasons we partnered with Recreation.gov was to inspire people to get outside, and now with a simple search, campers of all experience levels can find any outdoor adventure nearby."
To download the Coleman - Get Outdoors app, please visit the Google Play or Apple App store. The Coleman Get Outdoors app is only available for use within the U.S. For more information on Coleman's product line, please visit Coleman.com
About Coleman
As an international leader in the innovation and marketing of outdoor products, The Coleman® Company, Inc. helps people have fun and make memories by providing the gear integral to their favorite outdoor experiences. The company's products include its legendary lanterns and stoves, as well as coolers, tents, sleeping bags, airbeds, backpacks, furniture, and grills under the Coleman® brand. Additionally, the company provides flotation devices, towables, rainwear, waders, hunting and fishing gear as well as safety and survival equipment under its Stearns®, Sevylor®, Sospenders®, Hodgman®, Mad Dog Gear®, Helium® and Aerobed® brands.
About Newell Brands:
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play. This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.
SOURCE Newell Brands
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