CNP Expo Panel Including Ektron Customer HobbyTown to Focus on E-Commerce and the Power of the Web

NASHUA, N.H., May 14, 2012 /PRNewswire/ -- Ektron, the company that empowers organizations to fully realize their websites' marketing and revenue-generating potential, today announced that HobbyTown Senior Vice President Tim Van Ert and Ektron Vice President of Global Community Practice Erick Mott will participate in an expert panel at the upcoming CNP Expo discussing ways e-commerce merchants can leverage their websites to retain customers and generate revenue.

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The session will delve into the delivery of customized content and the incorporation of instant feedback as two of the many ways e-commerce merchants can use the power of the Web to retain their customer bases. Panel members will discuss retention and revenue-generating strategies including e-commerce and traditional brick-and-mortar approaches combined.

Who:  Moderator – Michael Liquornik, president, Fin-Serv Consultants;  Panel – Tim Van Ert, senior VP, HobbyTown;  Erick Mott, VP of Global Community Practice, Ektron; and Scott Adams, CEO/founder, VeriSect

What:  "How E-Commerce Merchants Can Retain Their Customers & Improve Sales"

When:  Sunday, May  20, from 2:15 to 3:00 p.m. ET

Where:   2012 CNP Expo, Buena Vista Palace Resort & Spa, Orlando, Fla.

To get involved in conversations about the CNP Expo and the e-commerce panel session, be sure to tweet your comments and questions using the #CNPExpo hashtag and by engaging with @Ektron on Twitter.    

About Ektron
Ektron simplifies the creation, management and delivery of digital experiences for global organizations that are looking to drive revenue growth and improve customer satisfaction. Ektron helps companies deliver customer experiences to their audiences through digital channels by using content to engage consumers and drive business outcomes. Headquartered in Nashua, N.H., with offices in Australia, Canada and the U.K., Ektron has thousands of customers including: Fairmont Raffles Hotels International, Las Vegas Sands, Microsoft, NASDAQ and National Health Services UK. For more information: www.ektron.com.

SOURCE Ektron

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