Cleaner, Faster, Better: Pureture Launches New Yeast Protein Innovation

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Jun 05, 2024, 23:29 ET

NEW YORK, June 5, 2024 /PRNewswire/ -- Pureture, a US biotech company specializing in developing animal-free ingredients that contain functions just like animal-based protein, has succeeded in creating yet another innovation that would enhance the cultivation process of yeast protein, which is an essential part of their alternative casein protein production process.

Rudy Yoo founded Pureture with a focus on improving the quality of ingredients in nutritional and clean-label solutions. Inspired by the possibility of enjoying dairy products without any cows on Mars, Pureture's vision is to create sustainable plant-based proteins that can seamlessly replace dairy proteins. The company focuses on developing alternative casein protein as a key ingredient for clean-label products. This emphasis on plant-based ingredients aligns with Pureture's commitment to environmentally friendly and sustainable food production, ensuring the health and longevity of future food sources. Pureture's innovative plant-based protein technology is so advanced that it allows for the enjoyment of dairy alternatives even on Mars, harmonizing with the vision of interplanetary sustainability—all without the need for cows.

The company's innovation, which leverages novel ingredients to boost yeast growth and activity, has managed to reduce cultivation time by up to 30%. This efficiency gain allows substantial time and cost savings when producing plant-based casein protein.

Furthermore, traditional methods of yeast cultivation often face the challenge of foam formation, requiring the use of antifoaming agents and other additives. Pureture's new technology virtually eliminates foam formation, thereby reducing the need for such additives. This cleaner, more efficient production method aligns with the growing consumer demand for Clean-Label products—foods that are free from unnecessary additives and artificial ingredients.

Pureture's plant-based casein protein produced with this innovative technology maintains its emulsifying and thickening properties, making it ideal for use in products such as milk, cheese, and protein shakes. Despite the reduced use of additives, these products retain their taste and functionality, meeting the expectations of health-conscious and environmentally aware consumers.

Aside from efficiency, this breakthrough represents a significant step towards sustainability in food production. By improving the production efficiency of plant-based casein protein, Pureture's technology supports the food industry's shift towards more sustainable practices. Currently under patent application in the United States, this technology offers a compelling opportunity for food companies seeking to innovate and lead in the Clean-Label market.

Pureture's commitment to pioneering advancements in food technology is evident in this latest achievement. As the company continues to push boundaries, it paves the way for a healthier and more sustainable future, reinforcing its position as a leader in the industry.

About Pureture
Pureture is a biotechnology company committed to developing animal-free materials that can function like animal protein using only 100% plant-based ingredients. The company is on a mission to elevate the alternative dairy industry, and bring to market sustainable solutions that protect the environment and consumers alike. For more information, visit https://www.pureture.io/.

Media Contact:
Daniel Yang
Pureture
571.655.1794
[email protected]

SOURCE Pureture