Clean Juice Fuels West Coast Expansion, Agrees To Multi-Unit Franchise Deal With Ultimate Fighting Championship Champion And Juicing Advocate T.J. Dillashaw

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Jan 17, 2019, 10:00 ET

CHARLOTTE, N.C., Jan. 17, 2019 /PRNewswire/ -- Clean Juice, the first and only USDA-certified organic juice bar franchise with more than 53 stores nationwide, announced today a multi-unit agreement with its newest Franchise Partner, Tyler Jeffrey (T.J.) Dillashaw, a mixed martial artist currently signed with the Ultimate Fighting Championship (UFC). This Saturday, Dillashaw is scheduled to fight Henry Cejudo for the Flyweight title bout at UFC Fight Night 143 in Brooklyn, NY where he could become the fourth "champ-champ" in UFC history.

Founder and Chief Executive Officer Landon Eckles with Dillashaw in Charlotte in late 2018.

Dillashaw, an avid juicer and organic food advocate, recently agreed to a multi-unit Franchise Agreement that will bring additional stores to the California and Colorado markets under his ownership. Dillashaw is known to many as a fervent consumer, maker and evangelist of cold-pressed juices, smoothies and other organic foods.

"Having T.J. become a part of our family is not only exciting for all of our franchise partners and our employees, but also for me personally," said Landon Eckles, co-founder and chief executive officer of Clean Juice. "Even before I knew he was a juice connoisseur, I was a big fan of his because of his relentless pursuit of excellence, his meticulous attention and commitment to detail and his overall scrappiness. Funny enough, these are all traits we look for in our franchise partners! We are thrilled to continue our westward expansion with T.J. on our team…a true ambassador to eating healthy and living well."

Currently the reigning Bantamweight champion, Dillashaw has appeared on many mainstream outlets such as the Joe Rogan Experience podcast sharing his passion for juicing and eating healthy to prepare for his training and fighting schedule.

"I juice like crazy and sometimes, with my training schedule, it's hard to do it myself. So, it just made sense to be a part of a franchise organization that I 100% believe in and support," said Dillashaw, who resides and trains in Southern California.

Clean Juice continues its rapid ascension as the country's first and only USDA-certified organic juice bar after recently announcing the opening of its 50^th store in East Nashville, Tennessee earlier this year. The company has another 70 stores in development and expects to exit 2019 with more than 100 stores operating. For franchising opportunities, please visit: www.cleanjuicefranchising.com.

About Clean Juice

Realizing the importance of an organic, plant-based diet, co-founders Landon and Kat Eckles started Clean Juice in 2016 as the first and only USDA-certified organic juice bar franchise. Rooted in "healthy body and a strong spirit" (3 John 1-2) scripture, Clean Juice offers organic açaí bowls, cold-pressed juices, smoothies, and other healthy food to on-the-go families in a warm and welcoming retail experience across the nation. For more information about Clean Juice, its leadership team and its core values, please visit www.cleanjuice.com.

SOURCE Clean Juice