Cinnabon® Launches New Mini Chillattas® and Debuts OREO® Strawberry Flavor

Bakery's full line of signature beverages now available in a 10-ounce serving size

News provided by

Apr 18, 2016, 06:00 ET

ATLANTA, April 18, 2016 /PRNewswire/ -- Mini is the new big thing when it comes to the latest treat at Cinnabon^®! The beloved brand today announced the launch of its new Mini Chillattas®, a 10-ounce version of the irresistible blended beverage. Available now at bakeries nationwide in an array of flavors, including a limited time flavor, OREO^® Strawberry. This miniature collection of blended treats provides Guests with the perfect on-the-go snack to satisfy that "just a sip" craving.

Cinnabon(R) launches new Mini Chillattas(R) and debuts OREO(R) Strawberry flavor

Now through July 31, Guests will have the opportunity to enjoy the Mini Chillattas in OREO^® Strawberry, Cinnabon's newest flavor innovation, which offers the perfect blend of strawberries and the chocolatey goodness of America's Favorite Cookie®. In addition to the new blended beverage, an assortment of other sweet sips will be available in the 10-ounce size, including OREO^® Chillattas, Cinnamon Roll Iced Coffee, and our signature Mochalatta Chill®.

"We're thrilled to introduce this playful sizing to our array of ever-evolving menu options," said Jill Thomas, vice president of global marketing. "We're always looking for new and exciting ways to enable our Guests to customize their order. I know our fans are going to love the new 10-ounce size and the OREO^® Strawberry flavor will become a fan-favorite!"

Mini Chillattas are now available at Cinnabon bakeries nationwide at a suggested retail price of $2.99. Fans can also look out for some sweet deals including $1 off a Mini Chillattas purchase when perfectly paired with a MiniBon^®. Additionally, in the spirit of the warm weather ahead, Cinnabon will be hosting Happy Hour every Thursday from April 18 to July 31, from 4-6 p.m., where Mini Chillattas will be available at a great discount of two for $5!

For more details on these mini treats and to stay connected to all things Cinnabon, follow the brand on Twitter and Instagram at @Cinnabon, like it on Facebook at www.facebook.com/Cinnabon, follow on Snapchat at TheRealCinnabon, or visit Cinnabon.com.

About Cinnabon®
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon LLC, is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon® currently operates over 1,200 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments. Cinnabon® is also a multi-channel licensor, partnering with other companies to provide over 70 brand licensed products at foodservice and retail venues. Visit www.Cinnabon.com for more information, follow on Twitter @Cinnabon or become a Facebook fan at www.facebook.com/Cinnabon.

Contact:
Megan Hollett
212-715-1667
[email protected]

Photo - http://photos.prnewswire.com/prnh/20160417/356213
Logo - http://photos.prnewswire.com/prnh/20160203/329421LOGO

SOURCE Cinnabon