Cindy Drucker Joins Weber Shandwick as Executive Vice President, Social Impact

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Oct 08, 2012, 09:30 ET

WASHINGTON, Oct. 8, 2012 /PRNewswire/ -- Weber Shandwick, a leading global public relations firm, today announced that Cindy Drucker has joined the agency as an executive vice president in the firm's global Social Impact practice. Based in Washington, D.C. at Powell Tate, a division of Weber Shandwick, Drucker will serve as a strategic counselor to global organizations designing and executing corporate social responsibility and environmental sustainability strategies.

Drucker has more than 20 years of experience advising and leading sustainability and environmental initiatives for private and public companies, nonprofits and government organizations. Most recently, she was the global head of sustainability at S.C. Johnson & Son, Inc., where she led the development and implementation of environmental and sustainable strategies for the company and for the portfolio of consumer products including Windex®, Glade®, OFF!® and Ziploc® among others. In this role, she also provided thought leadership counsel and strategic direction for the worldwide company regarding sustainability, and served as the sustainability partner to major external stakeholders, customers, nonprofits and other sustainability leaders.

"We are very pleased to have Cindy on board as we continue to deepen our expertise in the corporate social responsibility and sustainability space," said Micho Spring, chair of Weber Shandwick's Global Corporate practice. "We know that sustainability is a strategic imperative for global organizations, and Cindy will bring valuable insights and expertise that will help our clients as they navigate the complexities of building leadership in this space."

Drucker previously worked as the Director of Public Engagement for the Presidential National Commission on the BP Deepwater Horizon Oil Spill and Offshore Drilling, where she served as the senior point person for public outreach and stakeholder engagement. Prior to that, she served as senior advisor to the President & CEO of World Wildlife Fund (WWF), advancing WWF's climate change, energy and conservation goals. Drucker is also active in industry groups including World Business Council for Sustainable Development, The Sustainability Consortium, and sustainability task forces of the Consumer Goods Forum and Grocery Manufacturers Association.

"Cindy's deep industry experience coupled with her expertise in designing and implementing CSR and sustainability strategies will make her an asset to the global Social Impact team, the firm and our clients," said Paul Massey, head of the firm's Social Impact team. "She will be an important partner as we work with clients to build consumer engagement, manage stakeholder collaborations and demonstrate thought leadership around sustainability."

Drucker earned a Master of Public Policy degree from Harvard University's Kennedy School of Government and a Bachelor's degree in Business Administration from Washington University in St. Louis. She also studied international business and economics at the London School of Economics.

About Weber Shandwick

Weber Shandwick is a leading global public relations firm with offices in 81 countries around the world. The firm has won numerous awards for innovative approaches and creative campaigns, and it has deep expertise in social media and digital marketing. Major practice areas include consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit: http://www.webershandwick.com.

About Social Impact

Weber Shandwick's Social Impact practice is a global team that builds integrated and insight-driven communications programs to spark engagement on pressing social issues. The group partners with corporations, nonprofits and foundations to develop strategic platforms and campaigns that reach key audiences with resonant and actionable messages on corporate social responsibility and social issues spanning global development, global health, education, and sustainability, among others. For more information, visit : http://impact.webershandwick.com.