China's Mobile Security Market Surges; Qihoo 360 Leads the Way With Its '360 Mobile Safe'

USA - English

• USA - English

BEIJING, Sep. 10 /PRNewswire-Asia/-- China's mobile security market surged in the second quarter of 2010, according to the "Quarterly Monitoring Report on China's Mobile Security Market for Q2 2010" issued by Enfodesk. The total number of mobile security product users reached 67.35 million during the quarter, jumping 84.88% since the first quarter. With a market share of 44.44%, the 360 Mobile Safe has become a major player and ranks number 1 in the sector. According to industry experts, 360 Mobile Safe's success in such a short period of time can be ascribed to its industry-leading technologies, excellent word-of-mouth among users, a permanent free-of-charge strategy as well as the strong security brand name, "360", among end users.

"A signature database must be loaded in a cell phone after installing traditional security software. Such a database will consume a large percentage of the limited resources, hence affect the usage of the device. In order to overcome this obstacle, we have migrated 360's cloud security system from a PC to mobile platform, bringing both security and convenience to users," noted Li Tao, Vice President of 360 Security Center. "The 360 Mobile Safe solves security issues such as message spamming, phone harassing, and malicious expense charging without user permission. In addition, we are further enhancing the mobile cloud security system in terms of timeliness and efficiency of threat response, while greatly reducing the resource consumption and battery consumption."

360 Mobile Guard is 100% free supporting Symbian S60 V2, V3 and V5, as well as Android. Users may download and install the software by visiting m.360.cn from their mobile phone or shouji.360.cn from their PC.

About Qihoo 360

Founded in July 2006, the Qihoo 360 is the world leading provider of Internet security products and services in China. Our goal is to secure the Internet and destroy the cyber criminal ecosystem. With innovative cloud security technology and world largest cloud security system, Qihoo 360 discovers and defenses more than 3 millions of new Trojans, plug-ins, and malwares every day, and cleans up hundreds of millions of intrusion or infection incidents. Effectiveness, timely solution, and ease of use make 360 widely accepted and become one of the best word-of-mouth Internet products and number 1 brand of Internet security product in China. Qihoo 360 offers full- fledged, totally free-of-charge security products, such as 360 Safe, 360 Antivirus, 360 Secure Browser, 360 Safe Box, 360 Software Manager, and 360 Mobile Safe; protects all the Internet and mobile users; and ensures the security while online or on-the-go.

360 Mobile Safe: no harassment, no malicious charging, no privacy leakage!

The 360 Mobile Safe is completely free-of-charge mobile security software. With 360 Mobile Safe, users can effectively block SMS spamming and phone call harassment; employ cloud security system for malware scan and clean; protect the mobile device real-timely by monitoring the software installation and blocking malicious applications especially those charging expense without user permission or notification; and encrypt communications records with protected contacts to prevent personal information leakage. All these features are designed and built under the principle of ease of use and minimal performance impact of the mobile system. Furthermore, 360 Mobile Safe also provides user favorite features such as caller ID location identification, system optimization and other privacy protection functions. These features not only comprehensively protect your mobile phone security and personal privacy, but also bring you convenience and keep the phone operating at its highest level of efficiency.

SOURCE Qihoo 360