China Yida Appoints Interim Chief Financial Officer

FUZHOU, China, Jan. 2, 2012 /PRNewswire-FirstCall/ -- China Yida Holding Company (Nasdaq: CNYD) ("China Yida" or the "Company"), a leading tourism and media enterprise in China, today announced that Mr. Yongxi Lin was appointed to be the Company's interim Chief Financial Officer. Mr. Lin has been working with China Yida as its Financial Controller since 2003. Before joining China Yida, he was Chief Financial Director with Fujian Furi Group. He received his Bachelor's degree in Accounting in 1994 and is a member of the Chinese Institute of Certified Public Accountants (CICPA).

About China Yida

China Yida is a leading tourism and media enterprise focused on China's fast-growing leisure industry and headquartered in Fuzhou City, Fujian province of China.  The Company provides tourism management services and specializes in the development, management and operation of natural, cultural and historic scenic sites.

China Yida currently operates the Great Golden Lake tourist destination (Global Geopark, including Golden Lake, Shangqing River, Zhuangyuan Rock, Luohan Mountain and Taining Old Town), Hua'An Tulou tourist destination (World Culture Heritage, including Dadi Tulou cluster and the Shangping Tulou cluster) and China Yunding Park (National Park, including Flower Terrace, Heavenly Lake, Colorful Waterfall, Red River Valley and Jade Valley).

China Yida is also developing three additional tourism projects including Ming Dynasty Entertainment World, China Yang-sheng (Nourishing Life) Tourism Project and the City of Caves. The Company's operating scenic sites total in aggregate over 300 square kilometers in area.

The Company's media business provides operations management services including content and advertisement management for the Fujian Education Television Station ("FETV"), a top-rated provincial education television channel, and "Journey through China on the Train", an advertisement-embedded travel program, currently the only on-board media program from a third party authorized by China's Ministry of Railways.  For further information, please contact the Company directly or visit its website at http://www.yidacn.net.

For further information, please contact the Company directly, or visit its Web site at http://www.yidacn.net.

Forward-Looking Statements

Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate, "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements, involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of China Yida Holding Co., Inc. (the "Company") to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to: (i) the Company's ability to obtain sufficient capital or a strategic business arrangement; (ii) the Company's ability to build and maintain the management and human resources and infrastructure necessary to support the anticipated growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors discussed in the Company's periodic filings with the Securities and Exchange Commission, which are available for review at www.sec.gov.

Contact:
China Yida Holding                 CCG Investor Relations
Jocelyn Chen                         Crocker Coulson, President
Phone: +86 591 28082230      Phone: + (1) 646-213-1915
Email: [email protected]              Email: [email protected]  

SOURCE China Yida Holding Company

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