Chief Outsiders Adds Janet Brey to Growing Roster of Fractional CMOs; Brings Marketing Expertise to Businesses in New York and New Jersey
NEW YORK, April 21, 2015 /PRNewswire/ -- Chief Outsiders, LLC, the nation's leading strategic marketing firm comprised solely of C-level marketing executives focused on addressing the growth challenges of midsized companies, continues its nationwide expansion with the addition of CMO Janet Brey to its northeast team. Based in northern NJ, Janet will work with CEOs to help them overcome obstacles that slow growth so they can take their companies to a higher level of business performance.
Janet brings a wealth of experience and skills to provide guidance and solutions to midsized company CEOs facing growth and profitably challenges. A background that includes experience as Head of Global Marketing, VP Strategic Marketing and a marketing consultant, has provided her the ability to quickly identify root causes that limit expansion and develop actionable plans for sustainable revenue growth and profitability.
"The opportunity to help companies grow and realize their potential is very exciting," states Janet. "With the Chief Outsider business model, a CEO gets part time, executive level marketing expertise without the overhead and commitment of a full time hire. It can be just what a company needs to get moving forward."
Janet's C-level experience includes global business and brand building. Prior to joining Chief Outsiders, she led the rebranding and positioning HR Access, a Fidelity Company. By uniting North America and EMEA teams, she reduced the marketing spend, increased demand generation, and improved the marketing ROI. Janet built a customer-centric product management team resulting in reduced product launch timelines and increased customer satisfaction. Janet re-energized a SaaS offering by uncovering an untapped market that opened new channels and sales opportunities as VP of Strategic Marketing for Sapien LLC. Earlier in her career, Janet was instrumental in launching and growing ADP's Time and Labor Management business from 1994-1998. As a consultant, she worked with small businesses to create differentiation, improve online findability and create consistent messaging across all channels.
"Leveraging her extensive marketing and business development experience, Janet empowers midsized company CEOs to quickly identify and activate growth strategies for their businesses," said Slade Kobran, Managing Partner, Northeast for Chief Outsiders. "She has an exceptional talent for quickly getting to the heart of the issues standing in the way of growth and bringing forward new market and sales opportunities. Her ability to build relationships with CEOs and their teams and to deliver new revenue growth makes her an invaluable addition to any CEO's leadership team. I look forward to working with Janet to continue to deliver Chief Outsiders' unique value to companies in the NY Metro area and beyond."
Janet earned an MBA in Marketing from Fairleigh Dickinson University and a Master of Science, Management Information Systems from Stevens Institute of Technology. She earned a BS in Nutrition/Home Economics from Rutgers University. Janet has also taught digital marketing at William Paterson University. Janet can be reached at [email protected].
Photo - http://photos.prnewswire.com/prnh/20150417/199364
SOURCE Chief Outsiders, LLC
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