Chevrolet Supports Camaro's Consumer Momentum With Exciting Updates For 2011

DETROIT, April 8 /PRNewswire/ -- The 2010 model year proved to be a very successful and exciting year for the segment-leading Chevrolet Camaro. For the 2011 model year, Chevrolet looks to expand the car's popularity among consumers with the introduction of additional features.

"We are pleased with Camaro's success in the market during its first year of production," said Jim Campbell, U.S. Vice President, Chevrolet Marketing. "The 2010 model year has been a banner year for us, and we plan to build on this momentum."

Horsepower increase for V6 engine

The 2011 Camaro V-6 engine completed SAE certification testing and is now officially rated at 312 horsepower at 6500 rpm and 278 lb-ft of torque at 5100 rpm. This rating is eight horsepower higher than the previous year and also marks an increase in torque from the 2010 rating of 273 lb-ft.

"The 304 horsepower in the 2010 Camaro was actually a conservative rating on our end," said Tom Sutter, GM V-6 chief engineer. "But we knew already that this award-winning engine produced at least the amount of power we stated, but now we've gone the extra step in certifying the engine for this application and have verified an additional 8 horsepower."

The 3.6-liter V-6 with variable valve timing (VVT) and direct injection employs four independent cam phasers to change the timing of valve operation as operating conditions such as rpm and engine load vary. The result is linear delivery of torque, with near-peak levels over a broad rpm range, and high specific output (maximum horsepower per liter of displacement) supporting overall engine response and drivability.  When combined, direct-injection and VVT enable an unmatched combination of power, efficiency and low-emissions in gasoline V-6 engines.

SAE certification is a voluntary power and torque certification procedure developed by the SAE Engine Test Code committee. This procedure (J2723) ensures fair, accurate ratings for horsepower and torque by allowing manufacturers to certify their engines through third-party witness testing. Chevrolet was the vehicle brand to begin using the procedure.

Synergy color to be made available across the lineup

Earlier this year, Chevrolet introduced the Camaro Synergy Special Edition which is based off the concept displayed at the 2009 SEMA show in Las Vegas. The Synergy Special Edition is limited to a 1LT model, but the Synergy Green exterior color will be made available on all trim levels for a limited run during the 2011 model year.

"When we looked at the overwhelmingly positive reaction we received from SEMA attendees and consumers on Synergy Green, making the color available across the board was pretty much a no-brainer," said John Fitzpatrick, Camaro Marketing Manager.

Customers will be able to order this color for a manufacturer suggested retail price of $325.

Head-Up Display

Already available on the Chevrolet Corvette, the 2011 Camaro will become the second Chevrolet vehicle to offer the popular Head-Up Display.

Camaro's Head-Up Display will include:

• Vehicle speed
• Tachometer
• Compass
• Outside air temperature
• Manual Paddle Shift Gear Indicator (if equipped)
• OnStar Turn-by-Turn
• Audio functions
• Phone information
• Selected gear
• Turn signal indicators
• High-beam indicator signal
• Vehicle messages

"Head-Up Display has been a very frequent customer request," said Cheryl Pilcher, Camaro Product Manager.  "People familiar with the HUD system simply love it. It truly enables drivers to keep their eyes on the road."

Production of the 2011 Chevrolet Camaro begins on June 7, 2010.

SOURCE General Motors

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