Charming New Store Opens in SoHo

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Dec 08, 2011, 04:55 ET

New PANDORA concept store opened on Black Friday

NEW YORK, Dec. 8, 2011 /PRNewswire/ -- PANDORA, an international fine jewelry company, is pleased to announce the opening of a new PANDORA concept store in New York City's SoHo shopping district. The new store officially opened on Friday, November 25 and is located at 412 West Broadway between Prince Street and Spring Street.

(Photo - http://photos.prnewswire.com/prnh/20111208/DC19785)

The 750-square-foot SoHo location carries the entire affordable luxury jewelry collection, including the newest Autumn/Winter assortment. Known for its signature charm bracelets, PANDORA's hand-finished jewelry in sterling silver and both 14K and 18K gold captures the unforgettable moments of life with romantic and feminine pieces that inspire women to embrace their individuality and celebrate their personal style. The PANDORA collections include watches, necklaces, earrings, pendants and stackable rings, and hundreds of hand-finished charms made from the finest 14K gold, sterling silver and gemstones.

The store is owned by Camile Hannoush, one of eight brothers who together own and operate 23 PANDORA stores. "Our years of experience with PANDORA have led us to believe that a store in SoHo would be a perfect fit for attracting visitors to the city as well as local residents," said Hannoush, owner of PANDORA SoHo.

Anthony Asinas, Director, Retail Franchise, PANDORA North America added, "We are thrilled to be able to add a PANDORA location to New York City's largest shopping destination. With shoppers traveling from all over the world this is a prime location for women to make their shopping experience unforgettable."

Opening just in time for the holidays, the new store makes one of the most popular and requested jewelry brands on the market even more accessible to New York City shoppers. PANDORA SoHo hours are Monday through Thursday 10 a.m. – 8 p.m.; Friday and Saturday 10 a.m. – 9 p.m.; and Sunday 10 a.m. – 7 p.m. The store neighbors Emporio Armani, Diesel, D&G, Max Azria and Stuart Moore among many other iconic fashion brands.

About PANDORA
PANDORA has been making its mark in the international fine jewelry industry for almost 30 years, and is world-renowned for its high-quality, hand finished design. The collections inspire women to embrace their individuality with romantic and feminine pieces that capture the unforgettable moments of life. The strength of the PANDORA charm bracelet is the detailed design, the high quality and the unique threaded bracelet system (U.S. Pat. No. 7,007,507.) The affordable luxury collections include customizable charm bracelets, rings, earrings, necklaces and watches made from sterling silver and 14K and 18K gold. Perfect for any occasion, PANDORA jewelry is sold in over 65 countries on six continents through 10,000 locations, including more than 550 PANDORA branded concept stores. To view the PANDORA collection, build a bracelet online or locate an authorized retailer, please visit PANDORA.net.

Headquartered in Copenhagen, Denmark, PANDORA employs over 5,000 people worldwide, of whom more than 3,600 are located in Gemopolis, Thailand, where the company manufactures its jewelry. PANDORA is publicly listed on the NASDAQ OMX Copenhagen stock exchange in Denmark. In 2010, PANDORA's total revenue was DKK 6.7 billion (approximately 1.2 billion USD). For more information about PANDORA, please visit www.pandoragroup.com.

SOURCE PANDORA