Centerplate Named Official Food Service Partner to the U.S. Ski Team and U.S. Snowboarding

STAMFORD, Conn., Feb. 11 /PRNewswire/ -- Centerplate, the hospitality provider to North America's premier ski resorts, convention and entertainment venues, announced today that it will serve the U.S. Ski Team and U.S. Snowboarding as the official food service partner, which includes providing all hospitality services for the teams' social events during the 2010 Winter Olympics in Vancouver.

Leveraging Centerplate's expertise in ski resort hospitality, the new relationship will enable the U.S. Ski Team and U.S. Snowboarding to build visibility across Centerplate's 16 ski resort partner venues with branded dining services, in-store team merchandise and select athlete appearances.  In addition, Centerplate's ski resort partner venues will gain exclusive access to these branded opportunities to drive attendance and generate incremental sales.

"With our commitment to winter sports, we are honored to support the U.S. Ski Team and U.S. Snowboarding as they compete in the Winter Olympics," said Bob Pascal, Centerplate's Senior Vice President of Marketing. "Their vision to be #1 in the world complements our own to be number #1 in hospitality."

"This partnership with Centerplate is a great fit for us – it allows us to celebrate with the support of a recognized hospitality leader and it provides us new ways to connect with our fans and supporters through their ski resort presence," said Ted Morris, the U.S. Ski & Snowboard Association's Vice President of Sales & Marketing.

Centerplate also acts as hospitality partner to three Vancouver-area venues hosting events at the Vancouver 2010 Olympic Winter Games including Vancouver Convention Centre, B.C. Place Stadium and Whistler Conference Center.

About Centerplate

Centerplate crafts and delivers "Craveable Experiences. Raveable Results." in 250 prominent sports, entertainment and convention venues across North America. Centerplate has provided services to 12 Super Bowls, 19 World Series, key events for the Democratic and Republican National Conventions, the South Beach Wine and Food Festival, Art Basel Miami Beach, 15 official U.S. Presidential Inaugural Balls and the largest plated dinner in history at the Alpha Kappa Alpha Centennial Celebration. Visit the company online at www.centerplate.com.

About the U.S. Ski and Snowboard Team

The U.S. Ski Team is governed by the U.S. Ski and Snowboard Association, the national governing body for Olympic skiing and snowboarding. The century old organization manages year-round nationwide development and elite programs, including the national teams, in six distinctly different Olympic sports: alpine, cross country, freestyle, nordic combined, ski jumping and snowboarding, as well as two Paralympic sports - disabled alpine and disabled cross country. USSA is based in Park City, Utah. For more information, visit www.usskiteam.com or www.ussnowboarding.com.

SOURCE Centerplate

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