CellerateRX TV Commercials Begin Airing on Fox News Network via Geraldo at Large and Fox News Sunday Programs, Expanding the Direct-To-Consumer Sales Program
FORT WORTH, Texas, June 15, 2011 /PRNewswire/ -- Wound Management Technologies, Inc., (OTCQB: WNDM | WNDM.PK) a leader in advanced wound care solutions, today announced that its direct-to-consumer television sales program for CellerateRX® has entered rotation within the programming of the Fox News Channel. Fox News, home of such shows as The O'Reilly Factor, Hannity's America, and Geraldo at Large, will run the commercial spots throughout the programming day.
The CellerateRX commercial was produced by TV Goods, Inc and is being distributed by MED3TV, LLC. The spot contains a demonstration of how the FDA-cleared collagen based product works, while providing a medical validation of the product from Dr. Peter Demitry, specialty trained in Occupational and Environmental Medicine, Harvard University and Fellow of the Aerospace Medical Association.
Kevin Harrington, Celebrity Judge on the ABC TV show Shark Tank and Chairman of H&H Imports Inc, the parent company of TV Goods, states, "The CellerateRX story has mass appeal and needs to be heard by the largest audience possible. The Fox News Network, America's highest rated non-entertainment network, is a perfect fit for this product to reach its target audience."
According to Deborah Jenkins Hutchinson, President of Wound Management Technologies, "Peter Lynch, the legendary former manager of the Fidelity Magellan Fund, popularized the investment philosophy of 'investing in what you know'. The Fox News placements should bring our brand and product awareness to new levels, as more and more consumers discover the benefits of CellerateRX. We are anticipating and will welcome the increased investor inquiries and interest that these spots will generate."
About Wound Management Technologies, Inc.
Wound Management Technologies, Inc. is an emerging commercial stage company with its primary products in the $5B worldwide advanced wound care market. Wound Management's primary focus is the distribution of its unique, patented collagen product, CellerateRX®, which is FDA cleared and reimbursable under Medicare Part B. Wound Management has other advanced biotech products in development including a patented resorbable bone wax line that is in late stages of development, as well as a subsidiary focused on technology for secure healthcare data collaboration and storage. More information can be found on the company's web sites: http://www.wmgtech.com and http://www.celleraterx.com.
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For Wound Management Technologies Shareholder Information please call (917) 974-9872 or visit http://www.wmgtech.com
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SOURCE Wound Management Technologies, Inc.
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