"A life illustration system is a core piece of the sales process in life insurance," wrote Celent's Senior Analyst Karen Monks in the report. "Based on solid overall functionality and recent improvements that we've seen, we think that vendor-offered illustration systems can improve a producer's efficiency at the point of sale and, for the investment, will also deliver significant long-term savings for the insurer."
Going beyond table stakes quotes and illustrations
As highlighted by the report, illustration tools are table stakes for life insurance carriers. Every company has a solution, whether developed in-house or sourced from a vendor, that does the required job -showing potential clients the details of what they are thinking of purchasing.
"Today's insurers are looking to gain a competitive edge on any front, whether it's speed-to-market, offering seamless experiences or product innovation. More and more see an opportunity to elevate illustrations from a cost-of-doing-business tool to a critical platform for promoting insurance products," said Bruno Leduc, Senior Director, Digital Insurance Solutions at Equisoft. "They want a user-friendly and effective tool that will outdo what their competitors could offer."
"Based on customer feedback and Celent's review of the product, Equisoft/illustrate should be on an insurer's short list when considering a new illustration system,'' concluded Karen Monks in the report. "It provides the best experience we saw across all illustration systems this year."
Equisoft/illustrate is a class-leading front-end solution for comparing compliant quotes and generating the most compelling illustrations to showcase insurance products. Used by top-tier companies in North America, this next-generation software is a strategic asset for insurers seeking to unlock the full potential of their growth strategy and be at the forefront of the market.
About Equisoft
Founded in 1994, Equisoft is a global provider of advanced insurance and wealth digital solutions. Recognized as a valued partner by over 75 of the world's leading financial institutions in 15 countries, Equisoft offers innovative front-end applications, extensive back-office services and unique data migration expertise. The firm's flagship products include a SaaS policy administration solution, CRM, financial needs analysis, financial planning, asset allocation, fund and portfolio analysis, quotes and illustrations, electronic application, agency management systems, as well as customer, agent and broker portals. Equisoft is also Oracle's largest and most experienced integration partner for the OIPA platform. With its business-driven approach, deep industry knowledge, innovative technology, and some 500 experts based in the USA, Canada, Chile, Colombia, South Africa, India and Australia, Equisoft helps its clients tackle any challenge in this era of digital disruption.
SOURCE Equisoft
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