Catapult PR-IR to Present 'Staking a Market-Leading Position Through PR' at Boulder Marketing Group

WHO:

Terri Douglas

Co-Founder & Principal

Catapult PR-IR  

(http://www.catapultpr-ir.com)

A veteran of the high-tech world, Douglas has more than 28 years experience leading the PR/IR activities of industry leaders and emerging growth companies. At Catapult, Douglas is responsible for the strategy, development and execution of customized PR programs that help move businesses forward. She also leads investor relations initiatives, assists with positioning and messaging, and leads corporate public relations efforts.

WHAT:

Public relations is a great way to position an organization as a thought leader and, in turn, increase awareness and success. By writing contributed content, speaking at industry events and commenting on relevant trends, becoming a thought leader helps both large and small organizations demonstrate expertise, customer satisfaction and a willingness to contribute and "give back" to its community.

But, how do you do it? In this presentation, Terri Douglas of Boulder-based Catapult PR-IR will offer specific examples of how organizations can create a leading market position in their respective industries. Whether it's entering a brand new market or geographical area, creating an exit strategy to be bought or just turning up the volume in an existing marketplace, Douglas will offer concrete tips for crafting and implementing a successful thought leadership campaign.

Case study examples will be shared giving attendees a real-world look at how to implement a successful thought leadership program that will yield market-leading results.

WHERE:

Boulder Marketing Group Monthly Luncheon

Boulder Digital Arts

1600 Range St.

Boulder, CO 80301

303-800-4647

To register contact Boulder Marketing Group:

www.bouldermarketinggroup.com/events.cfm

WHEN:

Thurs., Sept. 23, 2010, Noon – 1:30 p.m.

CONTACT:

For more information on the event or to schedule an interview with Ms. Douglas, please contact Guy Murrel at Catapult PR-IR

(303) 581-7760, ext. 17 or ([email protected])