Castrol's Cutting-Edge Technology Comes to Major League Soccer
Technological Innovation Will Analyze Player Performance
NEW YORK, May 11, 2011 /PRNewswire/ -- Castrol® announced today that they are bringing their renowned Castrol Index to North America as the Official Performance Index of Major League Soccer (MLS). This proprietary and definitive system uses the latest technology to objectively analyze and rank players' performance. The Castrol Index will give MLS fans statistical data and unique insights into performance to enhance their engagement with the game.
"Castrol has a long-standing relationship with soccer throughout the world and we are extremely excited to bring this technology to Major League Soccer," said Tracy Drelich-Knauer, Associate Promotions & Sponsorship Manager. "The Castrol Index builds on our more than 100 years of technology leadership. Castrol is focused on creating the best products and experiences for our consumers."
Castrol's team of performance analysts will use the latest technology to objectively analyze every match in the 2011 MLS season, logging an average of 1,800 player movements per match. The Castrol Index tracks every move on the field and assesses whether it has a negative or positive impact on a team's ability to score or concede a goal. A key factor for all areas of performance in the Castrol Index is which zone on the pitch the action takes place. The Castrol Index operates on the philosophy that not all passes are created equal; a player's quality is more than just the goals and shots he generates and individual actions have their own merits. Each player will be awarded a score out of 10 to determine the best performing players in MLS over the season.
About Castrol
Castrol is the official motor oil of Major League Soccer. Castrol has been a leading marketer of premium lubricants for over one hundred years. Our customers include independent lube operators, service providers, new car dealers and leading retailers. Our brands include Castrol® EDGE – a full-synthetic, high performance motor oil ; Castrol® GTX® – a conventional motor oil providing deposit protection; Castrol® GTX® High–Mileage™ – a synthetic blend motor oil designed for vehicles with over 75,000 miles; as well as our range of commercial transport lubricants. To find out more about Castrol products and programs, please call 1–888–CASTROL or log on to www.castrol.com/us.
About Major League Soccer
Headquartered in New York City, Major League Soccer is the top-flight professional soccer league in the United States and Canada. MLS features many stars from the U.S., Canada, and around the world. Major League Soccer's 16th season, which will feature 18 clubs each playing 34 regular season matches, kicked off on Tuesday, March 15, 2011. The 18 clubs are: Chicago Fire; Chivas USA; 2010 MLS Cup champion Colorado Rapids; Columbus Crew; D.C. United; FC Dallas; Houston Dynamo; LA Galaxy; New York Red Bulls; New England Revolution; Philadelphia Union; Real Salt Lake; San Jose Earthquakes; Seattle Sounders FC; Sporting Kansas City; Toronto FC; and, in their inaugural seasons, Portland Timbers and Vancouver Whitecaps. An expansion team in Montreal will debut in 2012. For more information about MLS, log on to the League's official website at www.MLSsoccer.com.
SOURCE Castrol
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