KANSAS CITY, Kan., Aug. 31, 2011 /PRNewswire/ -- Carter Broadcasting Group (CBG), the nation's oldest African American owned and operated radio station, announced major mobile app adoption by their listeners and brand new mobile app features. As one of the most engaging listener platforms in the radio industry, CBG has seen nearly 55,000 download's across 100 countries in only 140 days.
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With more than 250,000 listeners, KPRS HOT 103 JAMZ and KPRT Gospel 1590, CBG and radio mobile app developer Kickanotch partnered to develop and release brand new features on its iPhone, Blackberry and Android mobile apps.
CBG's listeners are now using their mobile apps nearly 60 minutes every day, thanks to the release of the radio industry's most engaging and "addictive" features, including:
- Live Streaming and Interactive Podcasts: audio and video content that provides instant, on-demand entertainment
- Live DJ Chat (Jamz Connect): on-air interaction with the radio DJ that allows listeners to request songs and "chat" with other users
- Daily Deals: local daily deals sent to the users' phone, simply by texting "KPRS" to 89686
- Social Media: social media engagement features with quick and easy access to the stations' social sites
- Music Now!: wake up instantly to the radio via alarm clock anytime
- Events Now (Jamz Now): calendar to track contests, events, concerts, celebrity meet-and-greets and listener promotions
- Shopping Barcode and QR Code Scanner: app feature that allows listeners to compare prices on millions of products and scan QR codes for exclusive content
- Upgraded RevKick App Manager: mobile banner advertising management, content management, and video ad solutions to maximize profits by giving the user coupons, content & in app updates that are relevant to their usage, location, and interest
"Our mobile apps have become the lifeline for connecting our stations with our mobile listeners. Serving awesome mobile content allows us to engage our user community from anywhere in the world, with the most entertaining and user-friendly mobile features," said Cristina Shell, CBG interactive director.
About Kickanotch mobile
Kickanotch mobile provides broadcasting, publishing and corporate organizations with the most engaging mobile applications, and increases user engagement through "addicting" custom applications. Through its easy-to-use mobile content management software, mobile advertising and monetization platform giving clients easy access to control their mobile app.
SOURCE Kickanotch mobile
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