Carrefour Strategy Update: Reinventing the Hypermarket

LONDON, September 17, 2010 /PRNewswire-FirstCall/ -- Carrefour has unveiled plans to reinvent its hypermarkets and turn them into "destination stores".

The world's second largest retailer has revealed to analysts how it will remodel its 500 hypermarkets across Europe, bringing in new designs, services and technologies for its customers.

In a video interview with financial news website http://www.cantos.com, CEO Lars Olofsson gave a detailed breakdown of the new format - Carrefour Planet - as well as an update on the Group's transformation plan and targets for the future.

Carrefour will invest around 1.5 billion euros over two and a half to three years but Mr Olofsson expects "a sales increase of around 18% over the coming three to four years".

You can watch the interview for free, as well as follow a virtual store visit of one of the new hypermarkets, at http://cantos.com/company/carrefour.

Cantos.com, the online financial broadcaster, features in-depth interviews, documentaries and webcasts with senior company executives. If you would like to contact us, please email [email protected] or phone +44-207-936-1352.

SOURCE Carrefour

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