car2go & LIVESTRONG Foundation Team Up To Energize car2go Members To #DriveTheFight In Honor Of National Cancer Survivors Day®
car2go to Donate $1 Per Mile Driven by Members Who Tweet #DriveTheFight
Campaign to Launch Today and Run Until June 7
AUSTIN, Texas, June 1, 2015 /PRNewswire/ -- As part of their five year-long partnership, car2go N.A. LLC, the market leader for one-way carsharing in North America, and the LIVESTRONG Foundation today announced the kick-off of #DriveTheFight, a new week-long campaign that will help support LIVESTRONG's programs that aim to improve the lives of people affected by cancer now.
Beginning today, car2go members in the U.S. and Canada will be encouraged via e-mail, Facebook, Twitter, and the car2go smartphone app to tweet the hashtag #DriveTheFight. Each time a car2go member uses a car2go and tweets the hashtag #DriveTheFight, car2go will donate $1 per mile driven until June 7, National Cancer Survivors Day®.
"Every day of a person's life is precious – and that's why we've teamed up with LIVESTRONG to not only celebrate the strength and courage of the survivors we all may know, but to see how we can support those who are still fighting cancer every single day," said Paul DeLong, President and CEO of car2go N.A. "Carsharing naturally encourages people to contribute to a greater good – from an economic to environmental and social perspective, and with this new initiative, in partnership with LIVESTRONG, our members and their communities, we know that car2go can make a difference."
With 32.5 million cancer survivors worldwide, organizations like the LIVESTRONG Foundation are needed now more than ever. The Foundation provides free support for the practical, emotional and physical needs experienced in any stage of the cancer journey by patients, survivors, families, friends and caregivers. Last year alone, the Foundation saved its clients more than $6 million in cancer-related expenses through its various programs and partnerships and has served more than 3 million people since 1997.
"With great advances in cancer treatment options and medicines, more and more people are surviving the disease, thus increasing the need for post-treatment care. Cancer may leave your body, but it will forever remain in your life," said Chandini Portteus, LIVESTRONG Foundation President and CEO. "We at the Foundation remain endlessly committed to meeting those needs and are thankful to have partners like car2go that understand what it means to be a survivor today."
Today, car2go is the fastest-growing one-way carsharing company in North America with over 400,000 registered members in 14 markets across the U.S. and Canada, including Austin, San Diego, Washington, D.C., Brooklyn, Portland, Miami, Seattle, the Twin Cities (St. Paul and Minneapolis), Columbus, Denver, Vancouver, Toronto, Calgary and Montreal. Today, car2go's global operation is the largest, fastest-growing carsharing program in the world with more than 1,000,000 registered members with access to 13,500 car2go edition smart fortwo vehicles within 29 locations across the globe.
Click to Tweet: @car2go members: tweet #DriveTheFight after your trip, and car2go will donate $1/mile to @livestrong programs til' June 7 #NCSD2015
About car2go N.A. LLC
car2go N.A., LLC, a wholly-owned subsidiary of Daimler North America Corporation, offers an innovative mobility solution in rapidly growing urban areas via a carsharing network of eco-friendly smart fortwo vehicles. A flexible and "on demand" mode of transportation, car2go complements existing public transportation by bridging the gaps between the "first and last mile" of a member's commute. Today, car2go's global operation is the largest, fastest-growing carsharing program in the world with more than 1,000,000 registered members with access to 13,500 car2go edition smart fortwo vehicles within 29 locations across the globe.
The innovation and environmental sustainability of car2go have earned international acclaim, including "Best Carshare" from the Vancouver Courier, "2014 Best CarSharing App" from Best of D.C., recognition from the Austin Chamber of Commerce with the "Greater Austin Business Award" for its positive impact on the city's traffic, and the prestigious "2010 EPA Clean Air Excellence Award" from the U.S. Environmental Protection Agency. Further information on car2go is available at car2go.com and media.daimler.com/ms/car2go/e.
About Daimler
Daimler AG is one of the world's most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world's biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insurance, banking services and innovative mobility services. The company's founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today: The Group's focus is on innovative and green technologies as well as on safe and superior automobiles that appeal to and fascinate its customers. For many years now, Daimler has been investing continually in the development of alternative drive systems with the goal of making emission-free driving possible in the long term. So in addition to vehicles with hybrid drive, Daimler now has the broadest range of locally emission-free electric vehicles powered by batteries and fuel cells. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment. Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. Its current brand portfolio includes, in addition to the world's most valuable premium automotive brand, Mercedes-Benz, the brands smart, Freightliner, Western Star, BharatBenz, Fuso, Setra, Thomas Built Buses, moovel, and car2go. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2014, Daimler sold 2.5 million vehicles and employed a workforce of 279,972 people; revenue totaled €129.9 billion and EBIT amounted to €10.8 billion.
About the LIVESTRONG Foundation
The LIVESTRONG Foundation fights to improve the lives of people affected by cancer now. For 18 years, the Foundation has been a voice for cancer survivors and has directly served more than three million people. LIVESTRONG answers survivors' questions, tells their stories and helps them live their lives through direct service, advocacy and inventive partnership models. In 2014, the Foundation launched its boldest enterprise yet—the LIVESTRONG Cancer Institutes at the Dell Medical School at The University of Texas at Austin. The Institutes will be a pioneering approach to patient-centered cancer care designed by survivors to deliver the best teaching practices and the greatest collaborative research to serve the cancer community.
If anyone you know needs cancer support, please visit LIVESTRONG.org/WeCanHelp. For more information about our programs and services, please visit LIVESTRONG.org.
Photo - http://photos.prnewswire.com/prnh/20150601/219786
SOURCE car2go North America LLC
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