Candy Industry Reaction to LA County Walking Back Ban on Halloween
WASHINGTON, Sept. 9, 2020
STATEMENT:
“There will be regional differences across the country in the way that people choose to celebrate the Halloween season throughout the month of October. Whether this means trick-or-treating, more candy bowl moments at home with family and close friends, or just more time celebrating the season throughout the month of October, one thing is for sure – Halloween is happening. We are pleased that the LA County Health Department reassessed its earlier decision that truly lacked any sort of creativity when it comes to trick-or-treating and Halloween safety.”
ADDITIONAL BACKGROUND:
- 63% of adults believe that people will find creative and safe ways to celebrate the Halloween season this year. (Morning Consult x NCA)
- 74% of millennial moms and young parents say that Halloween 2020 is more important than ever. (The Harris Poll x NCA)
- 80% of the general public and 90% of millennial moms and young parents say they can't imagine Halloween without chocolate and candy, and that trick-or-treating is irreplaceable. (The Harris Poll x NCA)
- This reflects an independent survey from Insight to Action that found 70% of moms plan to celebrate the Halloween season with their children this year.
- NCA designed Halloween Central by working with nutrition professionals and leaders in the public health community – including the CDC – with the intent of helping parents navigate this uncertain time by providing them with inspiration for a creative, fun, and importantly, safe Halloween.
- Recently, the Cleveland Clinic issued guidance for how to best support and empower consumers to be safe this Halloween and at the same time still have a bit of fun during the month of October, citing many of the concepts outlined on Halloween Central.
Contact:
Lauren O'Toole Boland
[email protected]
330-571-3693
Carly Schildhaus
[email protected]
516-776-8082
SOURCE National Confectioners Association
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