Canadian Service Provider SaskTel Calls on eSecuritel for Cell Phone Insurance Program

ATLANTA, Nov. 9, 2010 /PRNewswire/ -- eSecuritel today announced the availability of its cell phone insurance program in Canada with SaskTel, the leading full service communications provider in Saskatchewan.

After a competitive and thorough analysis, SaskTel chose eSecuritel's offering to ensure its subscribers have access to a cell phone replacement offering with competitive premiums and deductibles, and instant gratification on phone replacement via a quick and efficient claims process and in-store fulfillment.

The program, which marks the first time SaskTel is delivering a cell phone insurance option to its customers, provides a proven means for delivering a strong retention program that helps to increase subscriber satisfaction. SaskTel customers who sign-up for the eSecuritel cell phone insurance offering gain protection and peace of mind through a program that furnishes subscribers with a replacement device if their existing handset is lost, stolen, damaged or suffers electronic issues after the original manufacturer's warranty has expired.

"SaskTel is pleased to offer our wireless customers this comprehensive plan in partnership with eSecuritel that provides both insurance and extended warranty coverage for SaskTel devices," said Ron Styles, SaskTel President and CEO. "This plan is affordable and offers customers protection from the high cost of replacing lost, stolen, damaged or malfunctioning wireless devices."

SaskTel was also attracted to eSecuritel's Web-based Handset Issue Tracking System (HITS™) technology, which brings the service provider a highly automated, transparent software platform that streamlines the process related to filing and ultimately fulfilling a claim. SaskTel will utilize the HITS platform based in Canada to provide an additional measure of security in protecting customer data.

"Our expansion into Canada through the largest and fastest growing wireless service provider in the Canadian province of Saskatchewan provides a nice compliment to our successful 10 year track record in the United States," said David Leach, CEO of eSecuritel. "As companies such as SaskTel continue to seek ways to better support their customers' needs - not just at the time a contract is signed but for years beyond - they'll find that a strong cell phone insurance program ensures customer satisfaction as well as increased revenue generation."

About SaskTel

Saskatchewan Telecommunications Holding Corporation (SaskTel) is the leading full service communications provider in Saskatchewan, with $1.15 billion in annual revenue and more than 1.4 million customer connections including more than 560,000 wireless accesses, 543,000 wireline network accesses, 225,000 Internet accesses and 83,000 Max™ (TV) subscribers.  SaskTel offers a wide range of communications products and services including competitive voice, data, Internet, entertainment, national security, messaging, cellular, wireless data and directory services. In addition, SaskTel International offers software solutions and project consulting in countries around the world.  In 2009, SaskTel contributed more than $651 million to the Saskatchewan economy through dollars spent with Saskatchewan-based suppliers and sponsorships to non-profit organizations.  SaskTel and its wholly-owned subsidiaries have a workforce of approximately 4,800 employees. Visit SaskTel at www.sasktel.com.

About eSecuritel

Founded in 2001, eSecuritel, the expert in comprehensive cell phone insurance and replacement programs, delivers an unparalleled customer experience for subscribers and profitability for carriers and dealers. Unlike other services where only malfunction is covered, eSecuritel provides phone protection for new, used, or prepaid wireless devices against loss, theft and accidental damage as well as mechanical/electronic failure and malfunction. As the cornerstone to our services delivery, our Handset Issue Tracking System, or HITS™ technology, easily integrates with a carrier's or dealer's systems, managing all aspects of the mobile phone insurance program from subscriber enrollment to claim fulfillment. It removes the burden of program management, making it possible to deliver faster adjudication and replacement services to subscribers. For more information, visit http://www.esecuritel.com.

SOURCE eSecuritel