Cabela's Honors Woolrich with Supply Chain Vendor of the Year

WOOLRICH, Pa., March 24, 2011 /PRNewswire/ -- Woolrich, the Original Outdoor Clothing Company, has been recognized by Cabela's for excellence in supply chain management with the Supply Chain Vendor of the Year award.  Woolrich was presented the award during a recent awards ceremony at Cabela's Sidney, Nebraska headquarters.

"Supply chain management is often the unsung hero of successful companies, and we're proud that our team's performance stood out above all of Cabela's vendors," said Jim Griggs, Woolrich Inc. President.

Woolrich was recognized for excellence in supply chain management over Cabela's forty five hundred vendors.  Cabela's, the world's largest direct marketer, of hunting, fishing, camping and related outdoor merchandise, selects its Supply Chain Vendor of the Year based on a number of criteria including flow through, on-time shipping, and shipping completion.  In all three categories Woolrich scored in the mid-ninety percentile, including a 99.8 percent rating for flow through.

"Woolrich is truly an exemplary partner who exceeded our customers' expectations," said Pat Wilson, Cabela's Director of Supply Chain Services.  "Over the past year, Woolrich not only shipped the right product in a timely manner, but did so with limited handling on our end at all points of the supply chain."

Griggs presented the Cabela's Supply Chain Vendor of the Year award statuette to the Woolrich Operations staff at the Woolrich Mill during a ceremony yesterday, Wednesday March 23, 2011.

About Woolrich®

Woolrich Inc., the Original Outdoor Clothing Company, is an authentic American brand that embraces an outdoor lifestyle. Trusted since 1830 by generations of loyal consumers, Woolrich continues its tradition of providing quality products for today's outdoor enthusiast. A brand recognized worldwide, Woolrich product offerings include functional, comfortable and durable men's and women's sportswear and outerwear using innovative fabrications for the ultimate in performance capabilities, well-designed home and outdoor living products, and licensed accessory products. In 2010, Woolrich celebrated its 180th Anniversary. It is the original and longest continuously-operating outdoor apparel manufacturer and woolen mill in the United States. Find out more at www.woolrich.com.

About Cabela's Incorporated

Cabela's Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world's largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company's founding in 1961, Cabela's® has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World's Foremost Outfitter®. Through Cabela's growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela's also issues the Cabela's CLUB® Visa credit card, which serves as its primary customer loyalty rewards program. Cabela's stock is traded on the New York Stock Exchange under the symbol "CAB".

SOURCE Woolrich Inc.