Buy.com® Makes Back-to-School Shopping Easy with New Virtual Dorm Room Store

ALISO VIEJO, Calif., Aug. 12 /PRNewswire/ -- Buy.com, The Internet Superstore™, today announced its new Virtual Dorm Room store, giving shoppers a convenient way to stock up on back-to-school essentials. The Virtual Dorm Room is particularly helpful for college students transitioning to living away from home for the first time.

The unique Virtual Dorm Room highlights suggested options for each part of the room, helping students and parents create a checklist for their college needs. For added convenience, shoppers can purchase products online and have them shipped directly to campus, eliminating the hassle of transporting large items.

"The back-to-school season is a time of excitement for new beginnings and yet it's extremely hectic and filled with a long list of must-dos," said Neel Grover, CEO and president of Buy.com. "The Virtual Dorm Room gives students, parents and gift-givers an easy-to-use, intuitive shopping resource to make life a little easier during this busy season."

Buy.com is a complete resource for daily deals on key back-to-school essentials such as backpacks, computers, desks, chairs, electronics, shelves, video games, laundry detergent, toothpaste and more. The 360-degree Virtual Dorm Room store enables easy search under popular categories. For instance, shoppers can search under "sleeping" to find everything from bedding to alarm clocks.  The site also offers a comprehensive selection of new and used textbooks at discount prices.

In addition to dorm room and school essentials, Buy.com's Virtual Dorm Room also features a set of icons showcasing top fashion trends, clothes and accessories. One-click shopping enables students to have wardrobes that are as put together as their new dorm rooms.

To view Buy.com's full catalog of back-to-school essentials and the Virtual Dorm Room store, please visit http://www.buy.com/loc/backtoschool/68531.html.

About Buy.com

With more than 14 million customers, Buy.com is a leading retail marketplace, focused on providing its customers with a great shopping experience and a broad selection of retail goods at everyday low prices. Buy.com offers millions of products in a range of categories, including consumer electronics, computer hardware and software, cell phones, books, music, DVDs, games, toys, bags, fragrance, home and outdoor, baby, jewelry, shoes, apparel, household essentials, and sporting goods. Founded in June 1997, Buy.com is headquartered in Aliso Viejo, California. Japan's leading Internet company, Rakuten, recently announced a definitive agreement to acquire Buy.com. Together, the two companies represent one of the world's largest online retail marketplaces, offering consumers more than 60 million products from close to 35,000 merchants around the globe.

Buy.com® and The Internet Superstore™ are trademarks of Buy.com Inc.  

SOURCE Buy.com