Brothers Marketplace to Open in Weston, Mass.

Innovative new concept from Roche Bros. focuses on fresh foods, artisanal offerings and local inspiration

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May 15, 2014, 09:01 ET

WELLESLEY, Mass., May 15, 2014 /PRNewswire/ -- Roche Bros. today announces the opening of Brothers Marketplace in Weston, Mass. A next generation neighborhood market, Brothers Marketplace focuses heavily on fresh foods and regional artisan products while also offering all the favorites needed for a full grocery shopping experience. Brothers Marketplace offers the community a fresh new shopping experience to eat, drink and shop local. The new store located in Weston Center at 41 Center St, will open on May 18, 2014.

Brothers Marketplace to Open in Weston, Mass. (PRNewsFoto/Roche Bros.)

Roche Bros. Supermarkets was founded by two brothers, Pat and Bud Roche in 1952 and Brothers Marketplace is a next-generation offering, brought to the local communities by Pat's sons and current owners Rick and Ed Roche. Brothers Marketplace brings an innovative approach to food, with a nod to the legacy of small neighborhood markets from long ago while harnessing today's passion and enthusiasm for fresh, local products and a farmer's market-like flair.

The innovative market will emphasize unique offerings in prepared foods, baked goods, seasonal and exotic produce, meats, cheeses and packaged foods from local producers. Shoppers who visit the marketplace can expect to indulge in a culinary experience, tasting an array of seasonal foods. The delicious foods will truly be the highlight, with passionate artisans on hand for discussion and input from local community members.

"We are thrilled to bring Brothers Marketplace to Weston and beyond as a fresh new way for local communities to experience, share and enjoy food," said Rick Roche, Co-owner and CEO of Roche Bros. "A kitchen is a gathering place for family and friends, and our new store highlights our passion for food and truly opens our kitchen to yours."

Brothers Marketplace provides busy customers the ability to grab-and-go items quickly while also offering an experiential setting for lingering and savoring. Brothers Marketplace in Weston will be open from Mondays-Saturdays (7AM-9PM) and Sundays (8AM-8PM). Shoppers can stay up to date on Brothers Marketplace by following @BrosMarketplace on Twitter and BrothersMarketplace on Instagram. A second Brothers Marketplace is set to open this summer in Medfield, Mass.

ABOUT ROCHE BROS. SUPERMARKETS
Headquartered in Wellesley, Mass, Roche Bros. Supermarkets is a family business, operating 18 neighborhood Roche Bros. and Sudbury Farms supermarkets, Brother Marketplace, employing more than 4,600 associates. Roche Bros. offers the highest quality perishables, favorite food brands, full service catering, and Home Delivery. Second generation owners Rick and Ed Roche carry on the family tradition, operating Roche Bros. with pride, and bringing home delicious, quality food to their family table.

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SOURCE Roche Bros.