Brother Launches Sleek, New All-in-One Color Inkjet Units With Striking New Looks and Easy-to-Use Features

Offering wireless, two-sided and mobile printing and free lifetime technical support

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Aug 16, 2011, 09:00 ET

BRIDGEWATER, N.J., Aug. 16, 2011 /PRNewswire/ -- Brother International Corporation, a leader in small business technology, today announced the launch of a new series of small office / home office ALL-IN-ONE color inkjets (MFC-J280W, MFC-J430W, MFC-J625DW and the MFC-J825DW – priced from $99-$149*). This new SOHO inkjet line is the first to offer an AiO unit for under $149 that features both easy-to-set-up wireless capabilities and built-in two-sided printing. All models have a modern, compact design with a decorative top panel, in abstract patterns, which makes these products an inviting addition to any work space where image is as important as performance.

"Small business owners are looking for simple products that make their lives more streamlined, from set-up through the rigors of day-to-day use," said Marie Le, Brother Director of Marketing for color Inkjet Products. "These new products answer that need with easy-to-use features, and also provide attractive designs that can enhance any office environment."

The new SOHO inkjets offer a variety of key features including: user-friendly set-up software, Innobella™ quick front-loading four-cartridge ink system, toll-free technical support for the life of the machine, competitive ink pricing, and mobile device printing capabilities. These features, coupled with the efficiency, quality and value Brother is known for, also deliver effective cost-savings to small office / home office owners.

The flagship product of the series, MFC-J825DW, offers versatile built-in two-sided printing and the ability to print directly on blank CD, DVD and Blu-ray™ discs. Users can also access FACEBOOK™, PICASA Web Albums™, FLICKR®, GOOGLE DOCS™ and Evernote® accounts via the Web Connect TouchScreen^^ for easy navigation.

Users can also take advantage of the Brother Creative Center (www.brother.com/creativecenter) to create and print free customizable marketing materials in-house at their convenience.

The new Brother SOHO Inkjet Series MFC-J825DW will be available at national office superstores, retailers, dealers and online resellers starting in September 2011; the remaining models will follow in October 2011.

New Brother SOHO Inkjet All-In-One Models

New Models: MFC-J280W, MFC-J430W, MFC-J625DW, MFC-J825DW

MFC-J280W

Estimated Street Price: $99.99*

Easy-to-setup wireless networking (802.11b/g/n)
Fast printing speeds
- Up to 33/26 ppm (Fast mode**)
- Up to 10/8 ppm (ISO/IEC 24734**)
14.4K bps fax modem
Up to 6000x1200 dpi print resolution***
Up to 100-sheet paper tray
1.9" TouchScreen color LCD display plus Touch Panel controls
Uses both Standard Yield and High Yield ink cartridges
Wireless printing from your mobile device via AirPrint (from Q1 2012), Google Cloud Print™, Brother™ iPrint&Scan, and CortadoWorkplace (from Q1 2012).+
1 year limited warranty

MFC-J430W

Estimated Street Price: $99.99*

Easy-to-setup wireless (802.11b/g/n)
Fast printing speeds
- Up to 33/26 ppm (Fast mode**)
- Up to 10/8 ppm (ISO/IEC 24734**)
Up to 20 sheet Auto Document Feeder
14.4K bps Fax Modem
Up to 100-sheet paper tray
1.9" color LCD Display
Uses both Standard Yield and High Yield ink cartridges
Wireless printing from your mobile device via AirPrint (from Q1 2012), Google Cloud Print™, Brother™ iPrint&Scan, and CortadoWorkplace (from Q1 2012).+
1 year limited warranty

MFC-J625DW

Estimated Street Price: $129.99*

All the features of the MFC-J430W, plus…

Faster printing speeds
- Up to 35/27 ppm (Fast mode**)
- Up to 12/10 ppm (ISO/IEC 24734**)
20-sheet photo bypass tray
Built-in 2-sided (duplex) printing
1.9" TouchScreen color LCDdisplay plus Touch Panel controls
Direct photo printing on demand from media cards, PictBridge-enabled camera or USB flash drive^
2-Year limited warranty

MFC-J825DW

Estimated Street Price: $149.99*

All the features of the MFC-J625DW plus…

3.3" TouchScreen Color LCD display
Print directly on your printable blank CDs, DVDs, and Blu-ray™ discs
Easy-to-setup wireless (802.11b/g/n) or wired Ethernet networking
33.6K bps Fax Modem
Access FACEBOOK™, PICASA Web Albums™, FLICKR®, GOOGLE DOCS™ and Evernote® accounts via the Web Connect TouchScreen^^

About Brother

Brother International Corporation is one of the premier providers of products for the home, home office and office. The U.S. corporate office in Bridgewater, N. J., was established on April 21, 1954 and currently markets many industrial products, home appliances and business products manufactured by its parent company, Brother Industries, Ltd. of Nagoya, Japan.

These products include an award-winning line of Multi-Function Center® machines and printers. Brother also provides the number-one line of facsimile machines in the U.S. and is the leader in electronic labeling, with its full line of P-touch® Electronic Labeling Systems. For more information you can visit the website at www.brother.com.

EDITOR'S NOTE: Photography available upon request.

* Estimated street prices may vary.

** PPM speeds exclude time to complete first page and will vary depending on a variety of factors. For more information about print speed methodology see www.brother-usa.com/printspeed for details.

*** Resolutions are listed vertical by horizontal dpi.

^^ See www.brother.com for more details. FLICKR is a registered trademark of Yahoo! Inc. Android, Google Docs and Picasa are trademarks of Google, Inc. Use of these trademarks are subject to Google Permissions. EVERNOTE® is a trademark of Evernote Corporation and used under a license.

+ See www.brother.com for details, availability, and mobile device compatibility. The iPhone App Store, Android Market, and Microsoft Marketplace are not available in all countries. Google Cloud Print is a trademark of Google Inc. Cortado is a trademark of ThinPrint AG.

^ Additional purchase required.

All trademarks referenced herein are the property of their respective companies.

Apple is a trademark of Apple, Inc.

Android is a trademark of Google, Inc. Use of this trademark is subject to Google Permissions.

Working with you for a better environment

At Brother, our green initiative is simple. We strive to take responsibility, act respectfully and try to make a positive difference to help build a society where sustainable development can be achieved. We call this approach Brother Earth. www.brotherearth.com

SOURCE Brother International Corporation