Brookstone Launches Operation Awesome Holiday

Sleigh-Topped Jeep Wrangler Criss-Crossing the Country on Nationwide Tour, TV Personality/Tech Expert Katie Linendoll is Ambassador of Awesomeness

Madigan Foundation to Receive Donation of Holiday Products & Gift Cards for Military Families

News provided by

Brookstone

Nov 04, 2014, 01:05 ET

SEATTLE and MERRIMACK, N.H., Nov. 4, 2014 /PRNewswire/ -- Brookstone, the product development company and specialty retailer with 240 stores in malls and airports across the U.S., today launched Operation Awesome Holiday, a nationwide campaign with a simple purpose: help people across the country have an awesome holiday (http://www.brookstone.com/awesome). A specially-designed Jeep Wrangler outfitted with a sleigh full of presents on its roof kicks off the campaign today in Seattle, to visit deserving children and families in some 20 cities to make their holidays, well, awesome. Katie Linendoll, the Emmy-award winning national TV personality and technology expert, is an inventor, consulting technologist and Brookstone Ambassador of Awesomeness.

Brookstone's Operation Awesome Holiday is visiting over 20 cities around the country this holiday season.

In the Seattle/Tacoma region, Brookstone has partnered with the Madigan Foundation to bring gifts of its products to military families from Joint Base Lewis-McChord and those in the care of Madigan Army Medical Center. Nationwide, Brookstone will donate more than $50,000 in products and gift cards to local non-profits and other organizations.

"Operation Awesome Holiday is all about helping make the holiday season as easy, stress-free and joyous as possible," said Steve Schwartz, interim president and CEO, Brookstone. "We're honored to offer these gifts to the Madigan Foundation to support members of our military and their families who serve our nation so bravely and selflessly, and we look forward to helping many others across the country have an awesome holiday season."

Dr. Leslie M. Burger, Major General, US Army (Ret.), president of the Madigan Foundation, commented, "There is no finer calling than caring for service members and their families who sacrifice so much for us every day. We are very grateful to Brookstone for their generosity and support." Since 1995, the Madigan Foundation, a non-profit, 501(c)3 organization, has supported military families, active and retired, and Madigan Army Medical Center, through programs designed to improve and enhance the quality of care and life of patients, their families and their healthcare providers.

Katie, who regularly appears on NBC's TODAY Show and CNN and is a frequent contributor to national magazines and websites, said, "Brookstone understands the role technology and innovation can play in making our lives easier, better and, sometimes, just really fun! I'm excited to hit the road on Operation Awesome Holiday to bring smiles to families around the country and to share what we expect will be some of this holiday season's hottest gadgets, gear and gifts."

The Operation Awesome Holiday tour will visit (schedule subject to change; additional stops will be added in early December):

Nov. 3-4: Seattle/Tacoma
Nov. 6: San Francisco
Nov. 7: Los Angeles
Nov. 12: Dallas
Nov. 13: San Antonio
Nov. 14: Houston
Nov. 19: Richmond
Nov. 20: Washington, DC
Nov. 21: Baltimore
Nov. 24-25: New York City
Nov. 26: Hartford/New Haven
Nov. 28-Dec. 1: Boston/Manchester
Dec. 15: Miami
Dec. 16: West Palm Beach
Dec. 17: Orlando
Dec. 19: Tampa/St. Pete

Products featured during Operation Awesome Holiday include a selection of Katie's Brookstone Holiday Wish List of hot gifts for everyone: Big Blue Party Indoor-Outdoor Wireless Speaker, Perfect Bake App-Controlled Smart Baking, Sand by Brookstone, Ollie by Sphero App-Controlled Robot, Pocket Projector Pro-200 Lumens, Shiatsu Neck & Back Massager with Heat, Nap Throw Blankets, and more.

To learn more about Brookstone's Operation Awesome Holiday, visit http://www.brookstone.com/awesome and follow on Facebook, Twitter, Instagram or Pinterest using #AwesomeHoliday.

Photo - http://photos.prnewswire.com/prnh/20141104/156522

SOURCE Brookstone