Broadcast International Expands Services With the Microsoft Partner Solutions Center

SALT LAKE CITY, April 20, 2011 /PRNewswire/ -- Broadcast International (BCST:OB) announced at NAB 2011 that they have extended their partnership with Microsoft by joining the Microsoft Partner Solutions Center (MPSC) on the campus in Redmond. The BI Network, is a Managed Media Services network solution designed to drive digital signage, eLearning, and live business television services through the Microsoft Cloud. These new services will direct the flow of rich-media content throughout the MPSC.

The Microsoft Partner Solutions Center (MPSC) is one of the hallmark showcases for Microsoft's Software and Solutions.  The world's largest companies are hosted at the MPSC as they are introduced to the latest advances in Microsoft's products and its partner ecosystem.  Microsoft leads the industry in advancing rich-media applications and the diverse nature of devices that access those applications and their content.

This new digital signage network is driven through the Microsoft cloud and is built exclusively on Microsoft Cloud technologies including Microsoft SQL Azure, Windows 7 for embedded devices such as smartphones and digital signage displays, and Xbox.  The managed services platform, which is powered by Broadcast International's flagship product, CodecSys™, can be virtualized and distributed across any cloud-based network architecture.  The solution will showcase these technologies as video content is published to an Xbox which broadcasts video content to a digital display or interacts with any user's Windows 7 smartphone.  This turns anyone's Windows 7 smartphone into an interactive digital sign; revolutionizing the digital signage industry.

"We are very pleased to have Broadcast International as a partner and to enable their cloud-based offering in our Private Cloud datacenter.  We look forward to BI showcasing and delivering rich media content to the MPSC displays and extending that showcase capability to Windows Phone 7 devices.  With BI we now have a cutting edge digital signage system that can showcase the best of what both companies can offer," said David Hayes, Director, Microsoft Partner Solutions Center.

"Our customers have driven us to deliver our managed enterprise media solutions in a turn-key fashion.  With Microsoft, we are showcasing our cloud offering in one of the world's most advanced computing centers at the MPSC.  We are pleased to extend our partnership," said Rod Tiede, CEO Broadcast International.

About Broadcast International

Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution.  BI's patented CodecSys software is a breakthrough, multi-codec video compression technology that cuts video bandwidth requirements over satellite, cable, IP and wireless networks.  By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/ performance benefits for existing applications such as HD video.  

Broadcast International is a public company (OTC BB: BCST) headquartered in Salt Lake City, UT.  For more information, visit: www.brin.com and www.codecsys.com.  

Forward-Looking Statements

All statements in this news release that are not based on historical fact are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995).  While management has based any forward-looking statements contained herein on its current expectations, the information on which such expectations were based may change.  These forward-looking statements rely on a number of assumptions concerning future events and are subject to a number of risks, uncertainties, and other factors, many of which are outside of our control, that could cause actual results to materially differ from such statements.  Such risks, uncertainties, and other factors include, but are not necessarily limited to, those set forth under the caption "Additional Factors That May Affect Our Business" in the Company's most recent Form 10-K and 10-Q filings, and amendments thereto.  In addition, we operate in a highly competitive and rapidly changing environment, and new risks may arise.  Accordingly, investors should not place any reliance on forward-looking statements as a prediction of actual results.  We disclaim any intention to, and undertake no obligation to, update or revise any forward-looking statement.

SOURCE Broadcast International