Brandon Frere: Embrace Simplicity in Entrepreneurship

PETALUMA, Calif., Oct. 1, 2018 /PRNewswire/ -- In the business world, there are many different strategies and tactics but many successful entrepreneurs will say that one of the most important concepts to embrace is simplicity. Simplicity as a concept means focusing on the essence of a business or task while avoiding overcomplication. It's not as easy as it sounds; people have a natural tendency to overcomplicate things in all areas of life — and in business, especially. Brandon Frere, the successful CEO and entrepreneur of several companies, discusses the value of simplicity in entrepreneurship.

"I try to keep it simple," said Frere. "Simple is best. Once things get too complicated, whether it's a business idea or a conversation, things get lost and misunderstandings are bound to happen."

Complexity is the enemy of efficiency. It keeps people from understanding what's required of them and allows more room for mistakes. One way to solve this problem is to explain things clearly and simply. Avoid technical jargon and use language that a layperson could understand. Mindfulness, the process of being aware and in the present, can also guide an entrepreneur to simplicity. When one is caught up in their head and thoughts, the danger of overthinking and overcomplicating issues arises. Too much focus on the past and present can hamper an entrepreneur from seeing the solution in the here and now. Living in the present allows for complete focus on a venture, its essence and the essential goals.

Trusting that inner voice is another step in simplicity, in that it allows an entrepreneur to filter out the noise and focus on what works for their individual endeavor. What works for one person, no matter how much of an entrepreneurial guru they may be, may not work for another. Playing to one's natural instincts and abilities is a sure path to success. In addition, it pays off to look at the simpler solutions to problems. This can sometimes mean not stopping at the first solution and instead keep brainstorming to see if there's a simpler solution available. Complex solutions are generally easier to come up with but harder to implement.

"The simpler the solution, the more efficient you'll be," said Frere. "And, you'll probably have better, more effective results. Simplicity brings success in all forms."

About Brandon Frere

Brandon Frere is an entrepreneur and businessman who lives in Sonoma County, California. He has designed and created multiple companies to meet the ever-demanding needs of businesses and consumers alike. His website, www.BrandonFrere.com, is used as a means of communicating many of the lessons, fundamentals and information that he has learned throughout his extensive business and personal endeavors, most recently in advocating on behalf of student loan borrowers nationwide.

As experienced during his own student loan repayment, Mr. Frere found out how difficult it can be to work with federally contracted student loan servicers and the repayment programs designed to help borrowers. Through those efforts, he gained an insider's look into the repayment process and the motivations behind the inflating student loan debt bubble. His knowledge of the often confusing landscape of student loan repayment became a vital theme in his future endeavors, and he now uses those experiences to help guide others through the daunting process of applying for available federal repayment and loan forgiveness programs.

BrandonFrere.com

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