Brand New Winners Announced in the Red Man Moist Snuff "Always Fresh" Sweepstakes

RICHMOND, Va., Sept. 2, 2011 /PRNewswire/ -- Casey Jordan of Pueblo, CO and Nicolas Otzel of Naugatuck, CT are the latest winners in the Red Man Moist Snuff "Always Fresh" sweepstakes.  Jordan has won a trip for two to Las Vegas, NV and Otzel has won a 16' ELPT FourStroke 20 boat.

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Age verified participants vote in the monthly "Always Fresh" sweepstakes for the prize of their choice.  The prize that garners the most votes is awarded.  The winner for the month of June, Casey Jordan receives a 5-day, 4-night trip for two to Las Vegas that includes round-trip air fare, ground transportation, hotel and $1,000 in spending money.  

July's winner, Nicholas Otzel, has won a prize package that includes a 16' aluminum mod V boat with 20 ELPT FourStroke and trailer.

"The 'Always Fresh' Sweepstakes is one of the key elements of the freshness platform for Red Man Moist Snuff," according to Tracy Vernon, associate brand manager for Red Man Moist Snuff. "Our strategy centers, of course, on the Red Man Moist Snuff Flavor Fresh Lid, introduced earlier this year.  Our brand continues to drive innovation with our new lid which creates a tight seal and improves moisture retention keeping the product fresh."

Adult consumers over 21 years of age have a chance to win by entering on-line each day at www.redman.com .  The contest ends September 29, 2011.

About Red Man Moist Snuff: For more than 100 years, Red Man has been one of the most well-known and well respected brand names in the smokeless tobacco category.  Red Man Moist Snuff is the only brand to truly provide long-lasting freshness.  Quality, freshness and satisfaction---that's what Red Man Moist Snuff is all about.  For more information visit the website at www.redman.com

About Swedish Match:  Swedish Match is a global Group of companies with a broad assortment of well-known brands in Swedish snus and American moist snuff.  Some of our well-known brands in the US include Red Man, Timber Wolf, Longhorn, General, Garcia y Vega, Game and White Owl.  The Swedish Match US division is headquartered in Richmond. VA.  For more information visit the website at www.swedishmatch.com .

SOURCE Swedish Match

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