Børn Shoes Launches Children's Footwear for Spring 2018

Influenced by the core spirit of Børn, the footwear brand synonymous with fashionable comfort and known for exquisite detailing, the Børn Kid's lifestyle collection is carefully crafted using premium materials. Each shoe is designed with ease of wear in mind, without compromising Børn's elevated style. "Over the past twenty years, Børn has attracted a loyal following amongst men and women alike, offering them an opportunity to infuse their looks with both fashion and comfort, and ultimately keeping their feet happy. We're excited to now offer Børn enthusiasts the chance to extend this same experience to their children or the kids in their lives. Being part of a child's journey from the beginning and supporting their first steps is invaluable to our brand," said Tom McClaskie, President and Creative Director of Børn.

The collection features a variety of styles designed for children on-the-go, from playful floral-accented maryjanes to sporty velcro sneakers for girls and boys. Available in sizes ranging from infant 1 through 4, and first walker sizes 3 through 10 – the the well-rounded assortment of styles is designed to effortlessly outfit the Børn Kid's consumer for all occasions.

Not only is the line sure to up the cute factor in any child's wardrobe, but it's also equipped to support first time walkers from the ground up. Each shoe is designed with a memory foam footbed for enhanced comfort, while non-slip, flexible outsoles provide stability and natural movement. Easy on-and-off closures, including hook and loop straps, elastic laces and side zippers, are a key features that ensure complete adjustability for a secure and comfortable fit – a detail all busy, multi-tasking parents can appreciate.

"We are excited to be working with Børn. Our combined abilities to design and manufacture highly crafted and comfortable shoes for a first walker align perfectly with the DNA of both Børn and Synclaire Brands. We look forward to helping the whole family take comfort with Børn," said Evan Cagner, President and CEO of Synclaire Brands.

Launching February 20, 2018 on KidsShoes.com and at select Dillards locations, the collection celebrates the perfect fusion of style and everyday life, with all styles retailing for under $40.

About Børn
Natural sophistication. Handcrafted style. Beautifully Børn.

Børn presents a collection of high-quality shoes that feel as good as they look. With artistic touches, unparalleled craftsmanship, and exquisite materials, we design shoes for every lifestyle and wardrobe. In every aspect of your busy life, count on taking comfort in Børn. Visit BornShoes.com to shop the collection and to learn more. 

About Synclaire Brands
Synclaire Brands is the leading company in children's fashion footwear. With an extensive designer portfolio, we manufacture and operate the kids business for Ash, Badgley Mischka, Børn, Frye, Katy Perry, Kenneth Cole, Michael Kors, Sam Edelman, Sydney Jordyn, Tommy Hilfiger, Tretorn, Wellie Wishers by American Girl and ZeroTie. Our collections reach consumers across the dynamic retail environment from large brick-and-mortar department stores to the leading footwear e-commerce websites. The company has extensive knowledge across all genders of footwear while specializing in the kids' market.

SOURCE H.H. Brown Shoe Company, Inc.