BMW Group U.S. Reports July 2011 Sales

WOODCLIFF LAKE, N.J., Aug. 2, 2011 /PRNewswire/ -- The BMW Group in the U.S. (BMW and MINI combined) reported July sales of 26,120 vehicles, an increase of 11.7% from the 23,390 vehicles sold in the same month a year ago.  

Year-to-date, BMW Group sales are up 17% to 169,641 in the first seven months of 2011 compared to 144,975 in the same period in 2010.

"Despite the recent economic news, our BMW Group sales in July continue their good momentum," said Jim O'Donnell, President and CEO, BMW of North America. "Particularly gratifying is the fact that the new 5 Series continues to attract current and new customers, our X3, X5 and X6 vehicles are doing great business and overall MINI sales continue their excellent growth this year."    

BMW Brand Sales

Sales of BMW brand vehicles increased 12.3% in July for a total of 21,409 compared to 19,064 vehicles sold in July, 2010.

Year-to-date, the BMW brand is up 12.9% on sales of 135,114 January through July compared to 119,696 sold in the first seven months of 2010.

In July, best performing vehicles included the new X3 SAV – now on sale in the U.S. for six full months – up 294.8% to 2,207 units; the 5 Series, up 58.5% to 4,318 units and the Z4 Roadster, up 92.4% to 454 units.  The BMW SAV segment (X3, X5, X6) continues to show growth with sales up 55.9% from the previous July.  

BMW Pre-Owned Vehicles

In July, sales of BMW used vehicles (including certified pre-owned and pre-owned) totaled 13,449, a decrease of 10.8% from the 15,072 sold in July 2010.  

Year-to-date, BMW used vehicle sales are down 6% on volume of 92,960 compared to 98,795 in the first seven months of 2010.

MINI Brand Sales

MINI USA reported sales of 4,711 automobiles in July.  The July 2011 sales are an increase of 8.9% over the 4,326 sold in July, 2010.

Year-to-date, MINI sales in the U.S. are up 36.6% on volume of 34,527 compared to 25,279 in the first seven months of 2010.  

BMW Group In America

BMW of North America, LLC has been present in the United States since 1975.  Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country.  BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes.  The BMW Group sales organization is represented in the U.S. through networks of 339 BMW passenger car and BMW Sports Activity Vehicle centers, 137 BMW motorcycle retailers, 107 MINI passenger car dealers, and 36 Rolls-Royce Motor Car dealers.  BMW (US) Holding Corp., the BMW Group's sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet at:  www.bmwgroupna.com

Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwgroupusanews.com and www.press.bmwna.com.  

SOURCE BMW of North America, LLC

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