Blogging Your Business: 4 Tips to Boost Your Blogging Campaign

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• India - English

NEW YORK, Sept. 17, 2014 /PRNewswire/ -- Maintaining a company blog can help you generate brand recognition and significantly increase sales, yet because of time and creative constraints, many business owners are not committing to the task. The following four simple tips can help you break through the creative barriers and help elevate your blogging campaign:

• Develop an editorial calendar
• Consult a variety of sources to find inspiration
• Consider a blog series for longer posts
• Hire a freelance writer

For further discussion on the importance of incorporating a blog into your marketing strategy, view the latest article by Philip Thune, CEO of Textbroker, on PR Newswire's Small Business PR Toolkit: http://bit.ly/ZpRxKt

PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business, click here. You can receive updates on new Small Business PR Toolkit content by following @prnsmallbiz on Twitter.

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PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

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