BizBash Relaunches Augmented Reality-Enhanced Print Magazine

NEW YORK, Feb. 28, 2018 /PRNewswire/ -- David Adler, C.E.O. and founder of BizBash Media—the largest media company covering the meeting and event industry—announced an augmented reality-enhanced relaunch of its award-winning print magazine that will debut in Fall 2018.

"BizBash is taking a leadership role in getting back into publishing print magazines. By combining augmented reality with our print issues, the page becomes a portable mobile screen that is an experience without distraction," stated Adler. "When you see what will.i.am has done with augmented reality in his graphic comic series, you can see how the technology is a game changer for the print industry. We want to start that journey with our readers to enhance what they see and what they learn from picking up a print edition of BizBash."

The Fall 2018 Holiday/Fall Venues Issue will focus on new venues and fresh Fall and Holiday event ideas, as well as the premiere of The BizBash 500, a list of the most influential players in face-to-face experiences--including meetings, events, festivals, conferences, trade and consumer shows, fund-raisers, and event marketing. Augmented Reality will enhance the storytelling in both advertising and editorial features.

Starting as a print publication, BizBash magazine gradually shifted to digital-only issues in 2017. In an effort to combine the success of digital magazines and reimagine print publications, the brand will release two print and digital magazines as well as two digital-only magazines in 2018. The new edition, which has an advertising deadline of July 20, 2018, will be distributed in print to 20,000 power planners, as well as thousands of planners digitally, who organize programs and events in the major markets of New York, Los Angeles/Southern California, Chicago, Las Vegas, Washington, D.C., Miami/South Florida, Boston, San Francisco, and Toronto, as well as to leading professionals in outside markets.

ABOUT BIZBASH
BizBash empowers event professionals with ideas, intelligence, and resources to create smarter events. Each month more than 200,000 unique users across North America and beyond look to BizBash for venue discovery, event style, technology, and tools for their next event. Visit us at www.bizbash.com. Follow us at @bizbash on Twitter and Instagram or www.facebook.com/bizbash.

CONTACT: Brittany Bucceroni, [email protected], 646-839-6846

SOURCE BizBash

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