BIONOVA Skincare Brand Asks: How Natural is Natural?

NEW YORK, March 7, 2011 /PRNewswire/ -- There is a lot of hype promoting natural and organic products for healthy skincare, but the scientists at BIONOVA  are challenging these misconceptions. Although plants and humans are both living organisms, they are two different entities. In fact, most active substances produced in plants do not physiologically exist in a human body.

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Humans consume plants for nutritional purposes, the plants then undergo metabolic processes in the digestive system that decomposes, absorbs and synthesizes them into new components and the body eliminates what has not been used. The skin alone cannot undergo these metabolic processes and eliminate the excess nutrients.

The "natural products" are acting superficially and non-physiologically on the skin's outer cellular level, which result in clogging of intercommunication between skin cells and as an outcome, a long term negative impact on the skin.

EAT YOUR PLANTS, DO NOT WEAR THEM – The next Logical Step in SKINCARE

A healthy skincare regimen can keep skin free from aging signs like wrinkles, saggy skin, age spots and dark uneven complexion. It can give skin a young, healthy, natural glow.

BIONOVA scientists, after decades of studying the human physiology and biochemistry, came to the conclusion that the best treatment for skin is to restore links on a cellular level and to enhance the skin barrier function by using the same ingredients in the same quantities and composition produced by the body. The established stability of the skin barrier system and the ingredients, restoring and enhancing the skin function, bring the results never before possible.

Using the body's natural ingredients, BIONOVA is the brand that has a natural and harmonious solution to ANY skin concern.  

SOURCE BIONOVA

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