BILT Secures $9M in Funding from Silverton Partners

VC Infuses 3D Instruction App with Expansion Capital

News provided by

BILT Incorporated

Jul 29, 2021, 06:20 ET

GRAPEVINE, Texas, July 29, 2021 /PRNewswire/ -- BILT Incorporated, creators of the 3D BILT app, announced today it has secured a $9 million dollar investment from Silverton Partners. BILT revolutionizes the out-of-the-box customer experience for products that require assembly, installation, maintenance, and repair. BILT will utilize the investment to increase sales & marketing and innovate the user experience.

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The award-winning BILT app provides official 3D Intelligent Instructions® for some of the world’s best-known brands. Users can zoom in & rotate images 360º to watch animated steps from a different perspective. BILT shows tools required & parts included with each product. Users can manipulate 3D images on a touchscreen device to get just the right angle. BILT pauses after each step to allow for instant replay. It makes assembly & installation instructions so easy, a 10-year-old can follow them.
The award-winning BILT app provides official 3D Intelligent Instructions® for some of the world’s best-known brands. Users can zoom in & rotate images 360º to watch animated steps from a different perspective. BILT shows tools required & parts included with each product. Users can manipulate 3D images on a touchscreen device to get just the right angle. BILT pauses after each step to allow for instant replay. It makes assembly & installation instructions so easy, a 10-year-old can follow them.
Parents assemble a KidKraft dollhouse with 3D instructions on the BILT app. Some of the world's best-loved brands provide assembly & installation instructions on BILT for a stress-free setup. Users can manipulate the 3D animations to show a different perspective so they know just what to do to get the job done quickly.
Parents assemble a KidKraft dollhouse with 3D instructions on the BILT app. Some of the world's best-loved brands provide assembly & installation instructions on BILT for a stress-free setup. Users can manipulate the 3D animations to show a different perspective so they know just what to do to get the job done quickly.

"BILT has created a technology the world desperately needs. I can't imagine in five years, we'll still be dealing with paper instructions," says Silverton Managing Partner Morgan Flager. "BILT has created a better way and we're going to help them scale." 

BILT partnered with Silverton because of their "stellar reputation, their track record of picking winners, and their desire to help us grow the world's greatest customer experience platform," says BILT Chairman & CEO Nate Henderson. The company's mission is to create an experience so enabling and empowering it turns consumers into promoters of the brands they serve. BILT has generated triple digit growth each of the past three years and made the Inc 500 list in 2020.

With millions of users in more than 200 countries, the 3D instruction app provides a solution superior to paper manuals and how-to videos. BILT provides manipulatable, animated instructions for thousands of products including Weber grills, Delta faucets, NordicTrack fitness equipment, Whalen furniture, Yale locks, Lifetime basketball hoops, Springfree trampolines, Genie garage door openers, Coleman Powersports, Backyard Discovery playsets, and Home Depot private label products.

Users follow voice, text, and animated image guidance. They can replay steps instantly. They can pinch to zoom in or drag to rotate the 3D images for better clarity. BILT is proven to increase Net Promoter® Scores (NPS), star ratings, add-to-cart, and conversion rates. BILT reduces assembly time, product returns, calls to customer support, user frustration, and errors. Consumers can register products, keep warranty information, and leave ratings & reviews.  BILT empowers brands with analytics on each product and transforms the way companies connect to their consumers. Download BILT on iOS or Android or go to BILTapp.com for details. 

Contact:
Juliette Qureshi,
(703) 554-3020,
[email protected]

SOURCE BILT Incorporated

Related Links

www.biltapp.com

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