Big Game, Big Giveaway: Gallery Furniture To Refund $7 Million To Customers After Seattle Win

HOUSTON, Feb. 3, 2014 /PRNewswire/ -- Seattle's Super Bowl XLVIII win meant a great deal to more than 1,000 Houston families who purchased furniture from Gallery Furniture leading up to the game. Gallery Furniture storeowner, Jim "Mattress Mack" McIngvale, will refund $7 million to customers who participated in the Pig Skin Promotion #2.

In the days leading up to the game between Denver and Seattle, Gallery Furniture held the Pig Skin Promotion #2, where customers who purchased $6,000 or more in furniture would receive 100 percent of their purchase price back if Seattle won. More than 1,000 families spent a total of $7 million on furniture from the Houston store.

"Our main focus for this promotion was to create a new generation of younger customers," explained McIngvale. "Many millennials visited the store for the first time and expressed to us how impressed they were by the furniture and our selection, ultimately achieving our goal."

The uninsured Pig Skin Promotion #2 follows-up the store's first promotion held in January that offered a full refund to customers that purchased $5,000 or more of furniture and correctly predicted the winners of two championship football games.  McIngvale refunded more than $600,000 to the winners of Pig Skin Promotion #1.

"I was not only surprised, I was shocked at the first promotion's results," said McIngvale. "I realized we'd made a lot of customers very happy which is why we did it again for the Super Bowl."

Gallery Furniture will hold a refund party for the winners of Pigskin Promotion #2 on Feb. 9 and Feb. 23. McIngvale will personally hand out refunds to the winners along with his congratulations.

"Many people have asked if I was upset about the outcome and having to give away so much money," said McIngvale. "I say, if it is good for the customer, it is good for Houston."

For more information about Gallery Furniture, please visit galleryfurniture.com.

SOURCE Gallery Furniture

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