Bidders Offered Chance to Own Piece of History and Glamour at Luxury Real Estate Auction in Miami's South Beach

MIAMI BEACH, Fla., July 27, 2011 /PRNewswire/ -- On the evening of August 26, 2011, qualified bidders will have the opportunity to purchase a piece of Miami Beach history at a luxury real estate auction managed by Platinum Luxury Auctions LLC. The luxury auction will offer two oceanfront condominiums at the famous Tides South Beach hotel. Platinum is a national luxury auction firm headquartered in Miami, Florida.

The condominiums are part of the Tides South Beach, a critically acclaimed, Four Diamond-rated hotel that is operated by the Viceroy Hotel Group. Viceroy owns and operates an international portfolio of luxury hotels and resorts. Each unit is a one bedroom, one bath corner "suite" that offers unobstructed ocean views with decor provided by celebrity tastemaker Kelly Wearstler. Classified as condominium-hotel properties, the units provide owners with a combination of luxury property ownership and income generated from the Tides' hotel program. Although recently offered for more than $1.1 million each, the units will now sell to the highest bidder at or above $640,000 each.

The Tides is an iconic Miami Beach landmark with a rich history. Built in 1936 in classic Art Deco style by master architect Lawrence Murray Dixon, the Tides originally had more than 100 rooms and served as the hotel of choice for celebrities and international travelers. Over time, the building was converted to house only 45 oceanfront suites, and still maintains its allure and its elite guest list.

To be sure, an Internet search on the Tides reveals high praise from guests around the world. The hotel has also been flattered by publications such as Vogue, TIME Magazine, and Conde Nast Traveler.

"We're excited to offer these unique properties for luxury auction," says Trayor Lesnock, Platinum's president and founder. "They provide a wonderful combination of luxury ownership and income."

For more details on this sale, please visit www.TidesLuxuryAuction.com or call 1.800.262.5132.

About Platinum Luxury Auctions LLC: Platinum is the only auction company founded exclusively on luxury, non-distressed real estate auction experience. The firm's principals have closed more than $225 million in luxury real estate auction sales, and have consulted and advised on nearly $1 billion in luxury auction property in total. Platinum also has luxury yacht and aircraft divisions. The firm specializes in luxury assets in excess of $1 million. Contact Platinum at 1.800.262.5132, [email protected] or visit www.PlatinumLuxuryAuctions.com.  

SOURCE Platinum Luxury Auctions LLC

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