Bicycle(R) Playing Cards to Donate Profits Raised From Special Edition 'Hope for Haiti' Decks to Earthquake Relief Efforts

ERLANGER, Ky., Feb. 1 /PRNewswire/ -- The United States Playing Card Company (USPC), makers of Bicycle® Playing Cards, today announced it is supporting relief efforts in the aftermath of the Haiti earthquake.  The Company will donate 100 percent of its profits, up to $1 million, from its Bicycle® "Hope for Haiti" edition to AmeriCares®, a nonprofit organization providing disaster relief to Haiti.

"We have created the 'Hope for Haiti' deck in support of relief efforts in the aftermath of the Haiti earthquake, thereby offering people another way to contribute to this cause," said Phil Dolci, president of USPC, a subsidiary of Jarden Corporation.  "Our focus is on providing help to those who are trying to rebuild their lives after this very significant tragedy through the work of the AmeriCares® organization."

The Bicycle® "Hope for Haiti" deck will be sold primarily online at www.amazon.com, www.kardwell.com, www.brybelly.com, www.pokerchipswholesale.com, www.trademarkpoker.com and www.aceking1.com for under $10 per deck.  The special edition deck features a ribbon of hope and the Haitian flag on the card backs.

The United States Playing Card Company and the "Hope for Haiti" playing card deck is not associated with Hope for Haiti, Inc. or Hope for Haiti Now.

About Bicycle®

Bicycle® Playing Cards, the world's best selling brand and product of The United States Playing Card Company (USPC), has been bringing families and competitive players together for more than 120 years. USPC is a leader in the production, distribution and marketing of premier brands of playing cards, children's card games, collectible tins, puzzles and card accessories, including: BEE®, Bicycle®, AVIATOR®, HOYLE®, KEM® and CONGRESS®. For more information, visit http://www.Bicycle®cards.com or http://www.usplayingcard.com. USPC is part of the Branded Consumables segment of consumer products leader Jarden Corporation.

About The United States Playing Card Company

The United States Playing Card Company is the leader in the production and distribution of premier brands of playing cards, including BEE®, Bicycle®, AVIATOR®, HOYLE®, KEM® and CONGRESS® playing cards. Bicycle® has been the best selling playing card brand in the world for more than 100 years. Founded in 1867, the company manufactures, markets and distributes playing cards, children's card games, collectible tins, puzzles and card accessories and is part of the Branded Consumables segment of Jarden Corporation (JAH). BEE®, Bicycle® ®, AVIATOR®, HOYLE®, KEM® and CONGRESS® are registered trademarks of The United States Playing Card Company. For more information, visit http://www.Bicycle®cards.com.

About Jarden Corporation

Jarden Corporation is a leading provider of niche consumer products. Jarden operates in three primary business segments through a number of well-recognized brands, including: Outdoor Solutions: Abu Garcia®, Berkley®, Campingaz® and Coleman®, Fenwick®, Gulp! ®, JT®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Volkl® and Zoot®; Consumer Solutions: Bionaire®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bicycle®, Crawford®, Diamond®, Dicon®, First Alert®, Forster®, Hoyle®, Kerr®, Lehigh®, Leslie-Locke®, Loew Cornell® and Pine Mountain®. Headquartered in Rye, N.Y., Jarden has over 20,000 employees worldwide. For more information, please visit www.jarden.com.

About AmeriCares®

AmeriCares® is a nonprofit international disaster relief and humanitarian aid organization, which delivers medicines, medical supplies and aid to people in crisis around the world.  Since it was established in 1982, AmeriCares® has distributed more than $9.0 billion in humanitarian aid to 137 countries.  For more information, visit www.AmeriCares.org.

SOURCE Bicycle Playing Cards

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