BET SELECTS YANGAROO'S DMDS TO POWER MAJOR AWARDS SHOWS

DMDS to Provide Secure Online Review and Voting for THE BET AWARDS and THE BET HIP HOP AWARDS

TORONTO, May 11 /PRNewswire/ - YANGAROO Inc. (TSXV: YOO) (OTCBB: YOOIF), the industry's leading secure digital media distribution company, has signed a multi-year agreement with Black Entertainment Television (BET NETWORKS) to power online review and professional member voting for the forthcoming BET AWARDS to be held in Los Angeles in June and THE BET HIP HOP AWARDS to be held in Atlanta in October. BET will employ YANGAROO's patented Digital Media Distribution System (DMDS) Awards solution to securely distribute ballots in digital formats to its voting members. Through DMDS, members will be able to review materials online and vote electronically at the time that is most convenient for them.

The agreement with BET follows similar, previous deals YANGAROO has inked with The GRAMMYS, The JUNOS, The Academy of Country Music Awards, and others to provide award shows with a cost-saving and digitally-streamlined solution.

"BET is excited about working with YANGAROO and their state of the art DMDS Awards show technology," said Lynne Harris Taylor, Vice President of Specials, BET and Executive Producer THE BET AWARDS and THE BET HIP HOP AWARDS. "DMDS now delivers much of the video content to our BET broadcast properties and it made sense to expand our relationship to include our award shows as well."

"DMDS Awards solution has become the industry standard," said Scott Wambolt, CEO of Yangaroo. "DMDS offers an easy to implement, cost-saving, environmentally friendly workflow improvement solution for the music, advertising and broadcasting industries. BET is a key partner for us as it is a major destination for music videos and advertising content. BET is also one of the world's strongest brands and we are pleased that we have been able to deepen our business relationship them and are honored that they have entrusted us with these two premier awards shows."

About THE BET AWARDS:
Over the years, THE BET AWARDS have transformed the entertainment landscape and have become the most watched awards program in cable history. THE BET AWARDS'11 will recognize the achievements of artist, entertainers, and athletes in 18 categories. Televised live from Los Angeles, CA on Sunday, June 26^th 2011 from 8 - 11pm/EDT at the Shrine Auditorium, this year's event will feature performances from some of the biggest musical artists, spotlight community heroes and pay tributes to lifetime and humanitarian achievements.

About THE BET HIP HOP AWARDS:
The BET HIP HOP AWARDS began in 2006 confirming that the Hip Hop genre is more than a musical style; it is a part of American culture.  Taped in Atlanta, Georgia, THE HIP HOP AWARDS provides an electrifying evening of non-stop homage to Hip Hop music, recognizing Hip Hop artist in 16 different categories as well as the I AM HIP HOP Icon Award.

About YANGAROO:
YANGAROO's patented Digital Media Distribution System (DMDS) is a leading secure B2B digital delivery solution for the music and advertising industries. DMDS replaces the physical distribution of audio and video content for music, music videos, and advertising to television, radio, media, retailers, and other authorized recipients with more accountable, effective, and far less costly digital delivery of broadcast quality media via the Internet. The DMDS Awards platform powers the world's major music industry awards shows.

Named one of Canada's Top 100 Tech Companies for 2009 by Canadian Business, YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas. YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol YOO and in the U.S. underOTCBB: YOOIF. For further information, please contact Scott Wambolt at 416-534-0607 ext.111 or visit www.yangaroo.com.

The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.

SOURCE YANGAROO Inc.

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED