Bestop Premium Accessories Group Launches $1 Million "If Casey Wins, You Could Win" Challenge

In the event that Casey Currie does not win, fans still have reason to celebrate: 20 lucky entrants will each win their choice of the newest premium performance product from the aforementioned brands (retail value of $2,000).

BESTOP PREMIUM ACCESSORIES GROUP

The promotion features the launch of several new game-changing Jeep accessory products from the newly-formed Bestop Premium Accessories Group, the industry's premier Jeep® accessory manufacturer.

"If I get the fastest time and win at Baja, it will be the high point of my career," says Casey, who is riding a hot streak after taking the Maxxis Ultra4 Europe King of Portugal in September. "I love that this promotion gives many others a chance to share the excitement. With so many fans rooting for me, I will be pulling out all the stops!"

"With 'If Casey Wins, You Could Win', fans have a once-in-a-lifetime opportunity to take home a million-dollar cash prize," says John Larson, Bestop Premium Accessories Group CEO. "We are proud to partner with Casey to deliver a unique promotion that puts the fans in the middle of the excitement."

The Bestop Premium Accessories Group family of brands includes: Bestop, best known for Jeep soft tops and accessories; Baja Designs, known as "The Scientists of Lighting" and the choice of many racers in the Baja 1000; and Tuffy Security Products, the leader in security products for Jeeps, trucks and other vehicles.

To enter for a chance to win, fans go to www.Bestop.com/WinAMillion. There, they watch a short video highlighting the latest industry-leading products from Bestop and complete an entry form. No purchase is necessary.

Every fan entering the promotion will also receive a limited-time $50 rebate coupon that they can redeem for any purchase of Bestop, Baja Designs or Tuffy Security Products totaling over $299.

INDUSTRY'S LEADING PRODUCT

"This promotion offers up the chance to win a first-of-its-kind cash prize, while also highlighting the industry's newest innovations in Jeep accessories," adds Larson.

Lucky winners can choose from among Bestop's (www.Bestop.com) signature Jeep soft tops and other premium accessories. The new Trektop NX Glide has seen record-breaking popularity in 2017, and is the industry's only fully zipperless, fastback soft top that can be fully folded back for complete open-air enjoyment. For Jeep drivers who prefer to keep their hardtop and still want open air, there is the Sunrider for Hardtop. The first-of-its-kind Sunrider for Hardtop replaces the hardtop's overhead panels and becomes a sunroof that easily opens in a matter of seconds.

Baja Designs (www.bajadesigns.com), which has been at the forefront of high-performance lighting for 25 years, offers cutting-edge light options that many Baja 1000 competitors will be utilizing. The newest entry, the LP9, features modern styling and performance with some of the most advanced LED technologies available today. Racers love its nine forward-projecting LEDs that project 11,025 Lumens at 105 watts, plus six LEDs for Integrated Peripheral Technology (IPT) that project 1,140 Lumens at 10.5 watts per side. 

Tuffy Security Products (www.tuffyproducts.com) continues its tradition as the undisputed leader in the storage and vehicle security category with the Deluxe Security Deck Enclosure. This locker installs in the rear of the Jeep in just minutes, transforming it into a super secure, 20,000-cubic-inch area. The company also offers a wide range of other security products for truck and SUV owners.

Adds Larson, "Our goal at Bestop Premium Accessories Group is to offer world-class products that inspire our customers to enjoy their driving adventures."

About Bestop and Bestop Premium Accessories Group

Born in the outdoor haven of Boulder, Colorado, Bestop got its start in 1954 with custom Jeep tops sewn together in a small upholstery shop. From those bootstrap early days, Bestop has grown into the world's leading manufacturer of premium soft tops and accessories for Jeep® vehicles, and the sole supplier of factory soft tops on all Jeep Wranglers for more than three decades. Now 63 years young, the company is committed to providing the highest quality, innovation and durability to the consumer. Bestop is a portfolio company of Kinderhook Industries, which also owns Baja Designs LED Lighting and Tuffy Security Products.

For more information, visit Bestop's website at www.bestop.com or call 800-845-3567. 

Visit https://www.bestop.com/WinAMillion for entry details.

Contact: Garett Graubins
Phone: 303-464-2576
[email protected]

SOURCE Bestop

Related Links

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