Best Consumer Web sites of 2010 to be Named by Web Marketing Association in Annual WebAward Competition
WEST SIMSBURY, Conn., May 3 /PRNewswire/ -- The Web Marketing Association announces the call for entries for its 14th annual international WebAward Competition for Web site development at www.webaward2010.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including consumer goods, retail and shopping websites, based on the seven criteria of a successful web site. The deadline for consumer websites to enter to be judged is May 25, 2010.
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"The consumer industry is very competitive when it comes to Web development and companies can benefit from the independent evaluation of their online efforts," said William Rice, President of the Web Marketing Association. "Consumer web sites have consistently beaten the judging averages across the board. They can reach and engage the visitors to their sites, which many others struggle to do so."
Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry in the consumer goods category is judged against other consumer good entries and then against an overall standard of excellence.
All entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward's professional judging panel on their Web site development efforts.
Winners of a WebAward in the consumer categories will also receive:
- Image plaque or certificate of achievement
- Increased visibility for their company
- Marketing opportunity to promote the company website to the media
- Links to your site from the highly ranked WebAward site to help SEO
- Admiration of peers, friends and co-workers
Each year the Web Marketing Association names the Best Consumer Websites based on the scores submitted by the competition judges.
Recent winners of the Best Consumer Goods Web site include: |
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2009 - G2 Interactive for M&M's and TRANSFORMERS |
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2008 - Enlighten for Ban |
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2007 - bbdigital (Blattner Brunner) for Aquafresh White Trays Product Launch |
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2006 - Hanson Inc. for Merillat |
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2005 - RMG Connect for Nestle Kids Ice Cream |
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2004 - Bent Media for TABASCO® PepperFest® |
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2003 - DraftDigital for Wisk |
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2002 - The Glidden Company for Glidden Consumer web site |
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Recent winners of the Best Retail Web site include: |
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2009 - VML for Adidas Made for Beijing |
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2008 - Arc Worldwide for Hallmark Journeys |
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2007 - Creative Digital Group for The Home Depot Home Services |
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2006 - Resource Interactive for RBK Music |
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2005 - R/GA for Nike ID |
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2004 - PixelMEDIA, Inc. for ECCO USA, Inc web site |
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2003 - Freerun Technologies for Olivier Napa Valley |
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2002 - Sharpe Partners for samsphotoclub.com, powered by Fujifilm |
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A complete list of past winners and the entry form for companies who wish to compete for 2010 honors can be found at the Best Consumer Goods Website page and Best Retail Website page.
The 2010 WebAwards are sponsored by the following leading organizations: BGT Partners, Burst Media, PR Newswire, AllBusiness, ExactTarget, ad:tech conferences, Internet World UK, Search Engine Strategies, Webmaster Radio, and Website Magazine.
About the WebAwards
Now in its 14th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit www.webaward2010.org.
SOURCE Web Marketing Association
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